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From the Magazine

Posted May 21, 2013
From the May 15 issue of BRAIN
May 15, 2013 BRAIN

SCOTTS VALLEY, CA (BRAIN) — Easton-Bell Sports is rebounding from a tumultuous year—a dramatic reshuffling of top management, the departure of key staff and the return of Terry Lee as the company’s CEO.

Posted May 21, 2013
From the May 1 issue of BRAIN

BOULDER, CO (BRAIN) — Troy had a garage full of bikes, 20 years’ experience wrenching, a daughter getting braces soon—and an itch to try a lightweight carbon 29er hardtail. 

Posted May 20, 2013
From the May 1 issue of BRAIN

TAIPEI, Taiwan (BRAIN) — Benjamin Cox says that sourcing a line of accessories from Taiwanese, Chinese and Vietnamese manufacturers for his single-location store is a big investment of capital and time.

Posted April 26, 2013
From the April 15 BRAIN

Industry opinion is split over whether 1x11 drivetrains like SRAM’s off-road system have wider application beyond mountain biking.

Posted April 26, 2013
From the April 15 issue of BRAIN

APTOS, CA (BRAIN) — There may be a sliver of light at the end of the tunnel for retailers frustrated with creaky, plastic-y, non-serviceable OEM bottom brackets in $8,000 bikes.

Posted April 25, 2013
From the April 1 issue of BRAIN

Stocking parts and tools to service multiple bottom bracket, axle and fork sizes is a retail headache.

Posted April 25, 2013
From the April 1 issue of BRAIN

Power training gets simpler and more affordable. Will dealers capture new business?

Posted April 23, 2013
From the March 15 BRAIN

ROLLINSFORD, NH (BRAIN) — If you are a rider heavily invested in ceramic bearings in your hubs, bottom bracket and jockey wheels and are obsessive about chain cleanliness, dynamo hubs are not even on your radar.

Posted April 22, 2013

We wrap up our series on industry succession with a look at how the titans who created the island’s manufacturing base are handing off control—in most cases to their children.

Posted April 18, 2013
Siblings bring family values to the North American Handmade Bicycle Show
This article appeared in the March 15 BRAIN

DENVER, CO (BRAIN) — Exhibitors at the North American Handmade Bicycle Show like to talk about the “family” of artisan builders, and in some cases the familial relationship is literal. The show floor at the Colorado Convention Center included father-son partnerships and a few husbands and wives.

Posted April 16, 2013
Product developers and the booming race format feed off each other.
From the March 15 edition of BRAIN

By Don Stefanovich

PHOENIX, AZ (BRAIN) — “Yup, it’s on,” Dennis Yuroshek recalled of the moment in late April 2012 when he and girlfriend Carolynn Romaine decided to give it all up.

Posted March 21, 2013
From the magazine

WESTLAKE VILLAGE, CA (BRAIN) —Bob Burbank refers to the days of Mario Cipollini and the Cannondale-sponsored Saeco race team often as he discusses the brand’s latest venture, Cannondale Pro Cycling.

Posted March 20, 2013
From the magazine

Owners of U.S. suppliers who have thrived after succeeding their parents at the helm begin to consider the next generation.


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