News
SAN DIEGO, CA (BRAIN)—Private equity firm Falconhead Capital has agreed to acquire Inside Communications, Inc. (ICI), adding to its media and event assets in the competitive cycling and triathlon segments of the endurance sport industry. Financial terms were not disclosed.
"I had to drop out of hair school myself."
—as overheard on a Portland MAX subway train.
BOULDER, CO (BRAIN)—The online portion of the Selling Cycling 2008 staff training program launched last week, with a record 4,457 product SKUs from over 70 major brands included in 32 bicycle and accessory categories.
MORGAN HILL, CA (BRAIN)—The California State Congress recently recognized the Specialized Water Bottle Department as the employer of the year for the Hope Program, which provides jobs for people with mental and physical disabilities.
WASHINGTON, D.C. (BRAIN)—Trek Bicycle recalled 49,000 girl’s bicycles due to an incorrectly welded frame, which could cause the frame to break while the bike is in use.
BOULDER, CO (BRAIN)—Selling Cycling 2008 consists of 28 three-to-five-minute training modules, available either on DVD or online.
There is also online Product Category training for 32 different bike and accessory categories, and over 4,000 individual product SKUs from 75 top brands.
CHICAGO, IL (BRAIN)—Zym Portable Electrolyte Drink enters 2008 poised for growth with the addition of several new distributors both nationwide and abroad, as well as several initiatives to drive consumer awareness of the product.
LOS ANGELES, CA (BRAIN)—Niner Bikes will paint 25 frames and matching forks with a very special theme and will sell these very limited edition frames to raise money for the charity of their choice.
Niner's first charity will be IMBA.
NBDA marketing man in charge, man at large, Michael Baker and wife, Lisa, welcomed to the world a baby girl last Friday. Jordyn Angeline Baker weighed in at 6 lbs, 12 Oz and measured 19.5" long.
DENVER, CO (BRAIN)—Attendance jumped 25 to 30 percent at the second year of the Serotta International Cycling Institute Science Symposium and Expo, according to event organizer and Institute director Dr. Ray Browning.
SAN DIEGO, CA (BRAIN)—Bicycle Retailer and Industry News recently handed out its BRAINy awards with a first-ever emphasis on companies making a concerted effort to go green.
Courtesy of the boys over at Base Camp and Princeton Tec:
LITE GRAFFITI-PRINCETON TEC FUEL HEADLAMP
DUARTE, CA (BRAIN)—Dahon celebrated its 25th anniversary by unveiling a new Web site.
The redesign of Dahon's corporate Web site doesn't only improve present aesthetics, but it also allows more user-friendly navigation.
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