News
SAN RAFAEL, CA (BRAIN)—Mountain bike legends gathered to salute Trips for Kids (TFK) at the 10th Annual Brews, Bikes and Bucks fundraiser.
NORCO, CA (BRAIN)—Satellite Sports Group (SSG), prominent in offering BMX stunt shows to professional sporting events, state fairs, community festivals and corporate functions, is merging with Perfection on Wheels (POW), the BMX Stunt Show focusing on school assemblies, community safety fairs and fundraising.
TORONTO, Ontario (BRAIN)—A fire ripped through a row of historic buildings in Toronto Wednesday morning destroying a longtime local bicycle shop.
Jeff Palter, owner of the Cycle Loft in Burlington, MA and his wife, PR Princess Jaimie Adler of Bayleaf Communications Inc. in Lexington, MA are pleased to announce their new addition.
"Now I can get leg warmers to match my fishing reels."
—Jonathan Vaughters (former U.S. racer and current directeur sportif of Slipstream/Chipotle) commenting on Shimano buying Pearl Izumi.
SAN JUAN CAPISTRANO, CA (BRAIN)—Interbike has e-mailed exhibitor sales kits for its first annual Interbike OutDoor Demo East to companies and organizations doing business in the bicycle industry.
CHATSWORTH, CA (BRAIN)—Currie Technologies has been acquired by Risk equity Partners, a California-based investment group.
IRVINE, CA (BRAIN)—Shimano has purchased Dash America, Pearl Izumi’s parent company, from Nautilus. Pearl Izumi becomes a wholly owned subsidiary of Shimano’s U.S. operations, and will continue to operate from its facilities in Broomfield, Colorado and Kirchzarten, Germany.
PLEASANT VALLEY, MO (BRAIN)—Paceline Products will begin to distribute AquaJoe's Portable Hydration System.
Paceline will be handling distribution to all independent cycling retailers as well as to running stores, according to Avi Ohring, sales manager for AquaJoe.
SEYMOUR, CT (BRAIN)—Thule has hired Megan Link as its new marketing director.
Link was working as global brand manager for Malibu Rum at Pernod Ricard, S.A./Allied Domecq Spirits & Wine PLC. Steve Doviak, Christine Smith, Eric Wallace and Karl Wiedemann will all be reporting to Link.
BLOOMINGTON, MN (BRAIN)—Temperatures hovering near zero degrees didn’t deter hundreds of bicycle retailers and product vendors from flocking to Bloomington, Minnesota over the weekend for Quality Bicycle Products’ annual Frostbike trade show held Feb. 15 to 17.
"Hey Steve (Potts), I know you're kind of famous and all in the bike industry, and I know your ti bikes are one of a kind, but is there an Under 2 Year of Age Discount off this or what?"
—Miles Jamison Norman
BOULDER, CO (BRAIN)—Selling Cycling 2008 consists of 28 three-to-five-minute training modules, available either on DVD or online.
There is also online Product Category training for 32 different bike and accessory categories, and over 4,000 individual product SKUs from 75 top brands.
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