News
After 40 years of bike biz time, I'd like to pass along one key element to those who are steering brands in the modern, digital world.

SEATTLE (BRAIN) — Rad Power Bikes dropped its lawsuit filed against an Arizona electric vehicle company on Wednesday that sold e-bikes under the Bam Power Bikes brand.
PITTSBURGH (BRAIN) — Dick's Sporting Goods reported store sales increased 3.2% in the second quarter over the same period last year and raised full-year guidance.

SEATTLE (BRAIN) — Rad Power Bikes’ eighth and newest e-bike is its lowest-priced and aimed at the first-time buyer.

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Emerald Expositions has canceled its Outdoor Retailer Winter Market show, which had been planned for early November in Denver, and which was to have included a bicycle trade area.

DURANGO, Colo. (BRAIN) — Steve Matous, who became president of the National Interscholastic Cycling Association in May, is the latest guest on the Channel Mastery podcast, presented by BRAIN and Verde Marketing and hosted by Verde's Kristin Carpenter.

AUSTIN, Texas (BRAIN) — Woom, which has offered high-end youth bikes to U.S. consumers since 2014, is launching its first youth-size mountain bikes this fall.

NEWBURY PARK, Calif. (BRAIN) — Adapting the 29-inch wheel platform to smaller riders can be a challenge, so much so that most manufacturers spec' 27.5-inch wheels on size small frames.

NEWPORT BEACH, Calif. (BRAIN) — Peloton's popularity has many women in the market for cycling shoes. But the shoes have to be fashionable, comfortable and functional.
IRVINE, Calif. (BRAIN) — Former BRAIN managing editor Toby Hill has been named the first editor-in-chief of Cycle Volta, an e-bike and electric two-wheel mobility website operated by publisher Bonnier Motorcycle Group. Hill started in his new role Monday.

TAMPERE, Finland (BRAIN) — Revonte developed a new e-bike motor designed to be used without a derailleur and with an automatic mode option, and it will debut at Eurobike next month.

In Rick Vosper's update to his May 6 editorial, it seems Walmart's Viathon brand has delivered more — and less — than promised.