News

Posted April 20, 2018

BOULDER, Colo. (BRAIN) — Each edition of the Ben & Bikes podcast will now feature a segment produced by PeopleForBikes, called "Surprising Bike Legislation."

Posted April 20, 2018

SEDONA, Ariz. (BRAIN) — Magura USA has hired Daryl Roberts as its key accounts manager for Magura USA with a focus on the Lightweight brand.

Roberts was most recently product manager and U.S. sales and operations manager for Voodoo Cycles.

Posted April 20, 2018

MONTEREY, Calif. (BRAIN) — Revelate Designs is showing the Vole, a bikepacking seat bag designed for use with dropper posts. The Vole is a mid-volume bag (6-7 liters) tailored for technical trail riding.

Posted April 20, 2018

SAN DIEGO (BRAIN) — BMC Switzerland has hired Ryan Cleek as the North American marketing manager. Cleek brings nearly 20 years of media production and marketing experience to his role at BMC.

Posted April 20, 2018
Photo by JEREMY VANSCHOONHOVEN, courtesy Sea Otter Classic

MONTEREY, Calif. (BRAIN) — The Sea Otter Classic opened Thursday with an expo that includes more than 500 booths representing nearly 900 brands and covering 165,000 square feet of space at Laguna Seca Raceway.

Posted April 19, 2018

MONTEREY, Calif. (BRAIN) — Bike sharing is expanding so rapidly that city governments are hard-pressed to develop appropriate rules for companies intent on developing new markets.

Posted April 19, 2018

WASHINGTON (BRAIN) — Lance Armstrong has agreed to pay $5 million to the U.S. government to settle a federal lawsuit over alleged false claims to the U.S. Postal Service.

Posted April 19, 2018

MONTEREY, Calif. (BRAIN) — While Pivot's Shuttle e-MTB was launched in Europe last year, it's making its U.S. debut here at the Sea Otter Classic. Pivot has sold out of the first three initial production batches for the U.S. A few of the brand's top dealers stocked them for the past few weeks.

Posted April 19, 2018

MOUNT PROSPECT, Ill. (BRAIN) — Participation in team sports by children age 7-17 showed a 5.8 percent decline last year according to the latest data released by the National Sporting Goods Association.

Posted April 19, 2018

MONTEREY, Calif. (BRAIN) — GÜP Industries is launching a combination tire inflator and sealant canister at the Sea Otter Classic this week. The KWIKI is being marketing as an all-in-one product designed to seal and inflate tires simultaneously.

Posted April 19, 2018

PETALUMA, Calif. (BRAIN) — Upscale mountain bike clothing maker Kitsbow is working with glove maker Mechanix Wear on a new line of mountain bike gloves that will be launched later this year. Kitsbow plans to offer two models of riding gloves with Mechanix branding. 

Posted April 19, 2018

MONTEREY, Calif. (BRAIN) — It's a tentative move couched in words like "cautious," "respectful," "tentative," and "complex." But the Bicycle Product Suppliers Association and PeopleForBikes have agreed to examine whether the BPSA should move to combine forces with the industry's leading advocacy association.

Posted April 19, 2018

MONTEREY, Calif. (BRAIN) — Marin Mountain Bikes Inc., and Hawley-Lambert have announced a new sales partnership for all IBD sales in the U.S.

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