News
SAN JOSE, Calif. — A group of retailers dubbed the 20Collective has launched an initiative to grow cycling participation by establishing an industry-funded “Got Milk”-style marketing campaign for cycling targeted at the general public.
AUSTIN, Texas (BRAIN) — In a space of one month, three Austin retailers will close their doors.
Weather woes, low oil prices, high real estate costs and market saturation are among factors that have put the squeeze on the city’s retail landscape.
SAN DIEGO (BRAIN) — Stromer will give away a limited-edition ST1 e-bike to one winner after next weekend’s Electric Bike Expo in San Diego.
El SEGUNDO, Calif. (BRAIN) — “The Program,” director Stephen Frears’ feature film recounting the rise and fall of Lance Armstrong, has been made available by AT&T on the DirecTV Cinema pay-per-view service a month ahead of its theatrical release.
VENTURA, Calif. (BRAIN) — Zeitbike has hired Kory Pitcher’s Confluence Sports Inc. as sales representative for Utah, Idaho and temporarily for Wyoming and Montana.
BLOOMINGTON, Minn. (BRAIN) — Quality Bicycle Products has announced that its Northeast Fat Bike Summit will be held March 4 as part of the Winterbike event in East Burke, Vermont.
KENT, Wash. (BRAIN) — Accell North America has hired former Raleigh sales rep Mike Larson as territory manager for Michigan, Indiana, Ohio, and Kentucky.
KENNEWICK, Wash. (BRAIN) — When self-proclaimed recovering workaholic Heather Henderson left her job at Cervélo last year, she traveled the long way to her hometown in southeast Washington state.
BOULDER, Colo. (BRAIN) — The International Mountain Bicycling Association will pursue “a more assertive stance” on the designation of public lands as federally protected Wilderness areas that don’t allow bikes, it announced Thursday, but will not back any effort to amend the Wilderness Act of 1964 to expand trail access, as proposed by fellow advocacy group the Sustainable Trails Coalition.
OGDEN, Utah (BRAIN) — Suunto has hired Bryson White as brand manager for the Americas and Jason Tillinghast as commercial category manager for North America.
MOORPARK, Calif. (BRAIN) — Christopher Rubin’s interest in bikes started when Speedplay founder Richard Bryne moved into his childhood San Diego neighborhood.
“When Richard moved next door, he got all of us kids interested in cycling,” Rubin said. “I was the only one who stayed with it.”
NEW YORK (BRAIN) — Eddy Merckx Cycles has announced that it will be the bike supplier for the Lupus Racing Team, a UCI Continental men’s team led by 2013 Vuelta a España champion Chris Horner. The team’s 15 members will ride Merckx’s San Remo 76.
OLATHE, Kan. (BRAIN) — Sales and profit declined at Garmin Ltd. in the fourth quarter, but the company’s fitness business — which includes cycling products — posted its strongest gains for the period.
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