News
PORTLAND, Ore. (BRAIN) — Cyclone Bicycle Supply is now distributing the Maxima Racing Oils BIKE line of chain lubricants, cleaning products, brake fluid, suspension oils and detailer.
OLNEY, Ill. (BRAIN) — Magura USA has hired Aaron Bilsing for Magura and Bosch sales and technical support for the East Coast.
ST. PAUL, Minn. (BRAIN) — Park Tool has added Mathew Wiest and Riley Thiesfeld to its engineering team.
The company said the new hires will contribute to designing the 20-30 new products Park Tool launches each year.
DENVER (BRAIN) — Gates Corporation has added two new positions on its engineering team.
PHILADELPHIA (BRAIN) — Starting in July, qualified brick-and-mortar dealers will be able to sell brand-new Fuji bikes online through their e-commerce sites for in-store pickup as parent Advanced Sports International enhances the brand’s website to drive customers to Fuji dealers. Previously, approved Fuji dealers could only sell old stock two model years or older online.
MONTRÉAL (BRAIN) — On a cool, sometimes blustery day, the BRAIN Dealer Tour of Montréal wrapped up Thursday with visits to four stores: a third-generation powerhouse retailer, a basement-level store that began just a few years ago as a bike tour operator, a new, elegantly designed store that serves commuters and win
FOXBOROUGH, Mass. (BRAIN) — Todson has introduced a dealer-direct program, effective June 1, that employs independent agents throughout the U.S. to represent all of Todson’s brands — Topeak, OnGuard, Elite, MET and Velox.
ALISO VIEJO, Calif. (BRAIN) — Highway Two has hired two new sales agencies for the Pacific Northwest and Southwest.
LEOMINSTER, Mass. (BRAIN) — When the only bike shop in Leominster, Gear Works Cyclery, closed in March, Nate Jones decided it was finally time to open his own store.
SAINT AUGUSTIN-DES DESMAURES, Quebec (BRAIN) — Louis Garneau Sports is launching a new program that will share revenue from online sales and custom clothing sales with committed Garneau dealers in the same sales territory.

MONTRÉAL (BRAIN) — David Bryson has been a specialty retailer since the 1980s, first riding the windsurfing craze from boom to bust and then running a well-regarded ski shop that sold Specialized bikes in the summer.
COSTA MESA, Calif. (BRAIN) — The National Bicycle Dealers Association will offer 16 new NBDA Super Seminars at this year’s Interbike expo, with sessions planned Sept. 20-22 at the Mandalay Bay Convention Center’s South Pacific ballrooms A and B.
WESTLAKE VILLAGE, Calif. (BRAIN) — Reflecting the shifting product mix over PressCamp Winter’s three editions so far, owner ECRM has rebranded the event Bike PressCamp Road.