News
COLORADO SPRINGS, Colo. (BRAIN) — USA Cycling has entered into a three-year deal with Osmo Nutrition making the brand the official hydration partner to USA Cycling and Team USA Cycling.
CHICAGO (BRAIN) — SRAM's new model year 2015 road hydraulic brakes are in production, but the company will not ship the brakes until early May. SRAM recalled its entire road hydraulic brake product line in December.
ST. CHARLES, Ill. (BRAIN) — Industry expert Jay Townley will share "The Top 10 Secrets of Super-Successful Bike Shops" in a pair of presentations at the 2014 Recumbent Cycle-Con Trade Show and Convention, set for Oct. 10-12 at the DuPage Expo Center outside of Chicago.
DUARTE, Calif. (BRAIN) — Dahon held a conference for its Asian distributors last weekend in Pattaya, Thailand. This year the company has expanded its regional events, with distributor conferences in Asia and Europe.

WASHINGTON, D.C. (BRAIN) — National Bike Month kicks off Thursday, May 1.
CHATTANOOGA, Tenn. (BRAIN) — American Bicycle Group has bought Tri-Cycle Bicycle Rentals, which rents bikes at multisport events in the Northeast.

WASHINGTON, D.C. (BRAIN) — Felt Bicycles has expanded a recall, first announced in 2010, to include some earlier and later model year bikes.
CORTEZ, Colo. (BRAIN) — Outdoor industry veteran Kenny Ballard has joined Osprey Packs Inc. in the newly created role of chief operating officer. As COO, Ballard will head up Osprey's operations, IT, purchasing, quality and returns, and human resources.

FRYEBURG, Maine (BRAIN) — Downeast Bicycle Specialists has updated its website with a more flexible feature to produce retail price stickers.
NEW YORK — A new study of retail consumer behavior finds the line is blurring between online and brick-and-mortar shopping and that "digital interactions" (including in-store smartphone research and at-home online research) influence 36 cents of every dollar spent in the retail store — and 50 cents of every dollar s
BOULDER, Colo. (BRAIN) — CycleFemme is working with bike share programs in New York City, the San Francisco Bay Area and Boulder, Colo., to provide bikes for participants in Gloabl Women's Cycling Day, May 11.

CINNCINATI (BRAIN) — Infinit Nutrition is now sponsoring the 5-Hour Energy presented by Kenda Racing Team, a Continental-registered road cycling team.
Infinit will provide its custom and pre-set products for the team's training and racing.
BOULDER, Colo. (BRAIN) — Carbondale, Colo.,-based PR agency Backbone Media is now representing The Feed, a subscription energy food and nutrition coaching provider.