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CatEye America hires MISO Partners to represent New England

Published May 13, 2016

BOULDER, Colo. (BRAIN) — CatEye America has signed with MISO Partners for sales representation in the New England area.

Effective May 1st, MISO began representing CatEye along with its portfolio of existing brands.

Brandon Morphew, principal of MISO, said, "CatEye is iconic to the cycling industry with a lineup of profitable products that every shop needs and can sell. Their daytime safety lights, which we see as an important growth category, are reliable class leaders. We're truly excited to represent them in New England."

JJ Rudman, CatEye's national sales manager, continued, "We're pleased to see the excitement MISO brings to the region and the opportunity to represent CatEye in the field. I am confident that their existing relationships, combined with CatEye's existing dealer base in the territory, will make for a successful partnership."

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Topics associated with this article: Sales Reps

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