All articles by BRAIN Staff
CHICAGO (BRAIN) — In an effort to encourage Interbike attendees and others to ride bikes to the CrossVegas races this year, Abus Mobile Security is sponsoring valet bike parking at the event.
SAN JUAN CAPISTRANO, Calif. (BRAIN) — Retired basketball star Bill Walton will headline the Interbike Industry Breakfast, held Sept. 10 prior to the opening of the Interbike Expo in Las Vegas.
Walton, an avid cyclist for many years, will deliver an inspirational message.
GOLDEN, Colo. (BRAIN) — Yeti is getting back into the cross-country race bike market with a new AS-Rc model, introduced Wednesday.
The new carbon full-suspension model uses 650b wheels for smaller sizes and 29er wheels on larger. A complete bike starts at $5,799 retail and begins shipping immediately.
SCOTTS VALLEY, Calif. (BRAIN) — Fox has expanded its Baxter, Minnesota, service facility to handle mountain bike products along with powersports, which the company said will improve service lead times across the U.S.
LAS VEGAS, Nev. (BRAIN) — Jessica Klodnicki, the executive vice president and general manager of Bell Helmets and Blackburn accessories, will be the keynote speaker at The Outdoor Industries Women's Coalition annual awards presentation held during Interbike.
BOULDER, Colo. (BRAIN) — AscentCRM, a relationship marketing software and services company, has hired Larry Pedigo to lead the architecture, design, and implementation of enterprise-level CRM solutions for AscentCRM's client roster of outdoor brands.