Industry News

LOS ANGELES (BRAIN) — Organizers of the Amgen Tour of California have announced the route of the 2014 edition of America's highest ranked stage race. This year's route progresses north to south from May 11 to May 18, covering 740 miles.

Tagged Racing & Sponsorship
Dahon will continue dealer direct sales and service from its California office.

DUARTE, Calif. (BRAIN) — Quality Bicycle Products will become the only U.S. distributor of Dahon folding bikes and accessories, the companies announced Friday. Dahon will also continue to sell direct to dealers and provide parts and warranty support to dealers. 

Tagged Frostbike / Distributor news

ATLANTA (BRAIN) — Wilier Triestina USA has reached an agreement with Creagh Keller Sales to represent the Italian brand in the Mid-Atlantic and Southern regions.

DUARTE, Calif. (BRAIN) — Dahon is drawing inspiration from classic and contemporary Ford vehicles for new range of standard and folding bikes.

Alchemy's new POP display.

DENVER, Colo. (BRAIN) — Alchemy Bicycle Company is consulting with industry veteran Ben Serotta as it develops new retailer strategies. The company said it is developing a plan to help retailers increase profit margins, manage inventory and lower financial risk.

SALT LAKE CITY (BRAIN) — Scott Sports is sponsoring US Military Endurance Sports, a non-profit organization that supports recreational and competitive endurance athletic activities for current and Veteran members of the United States military.

PROVIDENCE, R.I. (BRAIN) — Expo space is now being sold for the 2014 Providence Cyclo-cross Festival. The Oct. 3-5 event includes Category 1 UCI racing the New England Builder's Ball, the Gran Fondo New England and more. The event is held at Providence's hostoric Roger Williams Park.

Tagged Racing & Sponsorship / Consumer Expos and Rides

FLORHAM PARK, N.J. (BRAIN) — PowerBar, recently purchased by Post, has agreed to extend its sponsorship of the Tour de France through 2018, the company announced Thursday.

Tagged Racing & Sponsorship

GUNNISON, Colo. (BRAIN) — Jason Gibb has joined Mountain Flyer Magazine's sales staff, the publisher announced this week.

Gibb will be joining associate publisher Scott Leonard to help build online, print and sponsorship opportunities for the Gunnison, Colo.-based publication.

ST. PAUL, Minn. (BRAIN) — Park Tool has announced its team sponsorships for 2014, which incudes five World Tour teams: Team Sky, Team Garmin-Sharp, BMC Racing Team, Team Giant/Shimano and Trek Factory Racing.

CFO to step down within next year.

OLATHE, Kan. (BRAIN) — Shares of Garmin Ltd. soared to a five-year high Wednesday after the company reported that fourth-quarter earnings rose 27 percent on record sales in its outdoor, fitness, aviation and marine segments.

Tagged Earnings/Financial Reports
The Amer Sports brand adds a North American marketing director, Canadian subsidiary and Southern California facility.

HAVERHILL, Mass. (BRAIN) — Mavic, Inc. is looking to improve North American sales and service with a new marketing director, Canadian dealer direct subsidiary and a new marketing and race-support facility in Southern California. 

The Zelvy balance bike retails for $995.

WARWICK, R.I. (BRAIN) — WeeBikeShop is now the U.S. distributor for the Australia-made carbon fiber Zelvy balance bike and Ridgeback UK's line of balance bikes and children's bikes.

Tagged Distributor news

OAKLAND, Calif. (BRAIN) — Momentum Sports Group, the owner and operator of the UnitedHealthcare Pro Cycling Team, has hired Jasen Thorpe and Thorpe Marketing to manage and execute all public and media relations for the team this year.

COLORADO SPRINGS, Colo. (BRAIN) — USA Triathlon, the national governing body for triathlon, recently announced that Chuck Menke was promoted to chief marketing officer. Menke was hired in February 2010 as director of marketing and communications. 

ESCONDIDO, Calif. (BRAIN) — Two-time Ironman world champion Scott Tinley and former triathlon journalist Mike Plant have announced the launch of trihistory.com.

MISSOULA, Mont. (BRAIN) — Industry PR pro and journalist Alex Strickland is joining the Adventure Cycling Association as assistant publications director, a new position at the organization.

NEWPORT, Vt. (BRAIN) — Gilles Lalondes has returned to Louis Garneau USA as a sales representative for the New England territory.

CHARLOTTE, N.C. (BRAIN) – Patrick Brady, the publisher of RedKitePrayer.com, will be the chief judge at the North American Handmade Bicycle Show, which opens here on March 14.

WATERLOO, Wisc. (BRAIN) — Trek opened up registration Feb. 1 for its series of women's mountain bike skills camps and quickly was overwhelmed with the response, the company said.

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