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E-Commerce, social media, online media

Posted May 25, 2016

GRAND RAPIDS, Mich. (BRAIN) — Recumbent tricycle manufacturer TerraTrike has launched a new website to help trike owners connect with other riders in their local communities.

Posted in North America Tagged Web/Internet
Posted May 11, 2016

IRVINE, Calif. (BRAIN) — Nearly 500 U.S. bike shops have signed up with BikeExchange, a service launched in Australia in 2007 that creates an online marketplace for bicycle products and ties into sales through bike shops.

Posted in North America Tagged Web/Internet
Posted May 6, 2016

SQUAMISH, British Columbia (BRAIN) — Experts from some major non-bike brands will speak about e-commerce, brand advocacy and other topics at the upcoming Whistler Bike 2016 conference, being held May 29-June 1.

Posted in North America Tagged Web/Internet / Media/Publishing / Tradeshows and conferences
Posted May 4, 2016

BOULDER, Colo. (BRAIN) — BikeRadar has hired Russell Eich as a technical writer. Eich joins BikeRadar from SmartEtailing, where he was a web content and production editor for more than a decade.

Posted in North America Tagged People / Web/Internet / Media/Publishing
Posted April 29, 2016

BOSTON (BRAIN) — Wide Angle Podium, launched in April, is a podcast network featuring several popular cycling podcasts, including Crosshairs Radio, The Slow Ride Podcast, and the newly launched Myerson Line podcast, featuring recently retired pro cyclist Adam Myerson.

Posted in North America Tagged Web/Internet / Media/Publishing
Posted March 9, 2016
Consumers can pick up at qualified dealers, who are now allowed to sell bikes over $1,000 on their own websites.

KENT, Wash. (BRAIN) — Raleigh USA told its dealers Tuesday that it would begin selling bicycles online to consumers who would then pick them up at a participating Raleigh dealer. Raleigh dealers will also be able to sell bikes valued at more than $1,000 at retail on their own websites.

Posted in North America Tagged Web/Internet / Omnichannel & Consumer Direct Sales
Posted March 3, 2016

MINNEAPOLIS, Minn. (BRAIN) — Trainer brand Kinetic, which recently launched its Kinetic Fit power-based training application, is introducing a video streaming subscription package with The Sufferfest.

Posted in Product/Tech Tagged Web/Internet
Posted March 2, 2016

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike has redesigned its website to provide a user-friendly experience with improved navigation and functionality.

Posted in North America Tagged Web/Internet / Interbike
Posted February 11, 2016

NEWBURY PARK, Calif. (BRAIN) — Giant USA’s general manager John Thompson told Giant dealers Thursday that it will sell bicycles directly to consumers who will collect their purchases at a Giant store.

Posted in North America Tagged Web/Internet / Omnichannel & Consumer Direct Sales
Posted February 2, 2016

LEXINGTON, S.C. (BRAIN) — Hawley and Lambert launched new business-to-business websites on Tuesday.

Posted in North America Tagged Web/Internet / Distributor news
Posted December 21, 2015
Australia-based cycling site has merged with BikeExchange.

BOULDER, Colo. (BRAIN) — Two well-known U.S. cycling journalists are joining CyclingTips.com, an Australia-based cycling website that will launch North American coverage on Jan. 1.

Posted in International Tagged People / Web/Internet / Media/Publishing
Posted December 11, 2015

ANN ARBOR, Mich. (BRAIN) — A new web service called PriceLocal launched this week aimed at helping local retailers match Amazon Prime prices.

Posted in Retail News Tagged Web/Internet
Posted October 29, 2015

ST. PAUL, Minn. (BRAIN) — Park Tool's redesigned website, www.parktool.com, has expanded product information with an increased educational section focused on helping professional and home mechanics diagnose and repair bicycles.

Posted in North America Tagged Web/Internet
Posted September 21, 2015

GOLDEN, Colo. (BRAIN) — Rotating Mass Media has hired Katherine Fuller to be the new online editor for Dirt Rag and Bicycle Times magazines. Fuller replaces Adam Newman, who was named editor-and-chief of Bicycle Times in July.

Posted in North America Tagged People / Web/Internet / Media/Publishing
Posted June 1, 2015

LONDON (BRAIN) — Indoor cycling software Zwift has partnered with professional road racer Evelyn “Evie” Stevens to inspire and encourage more women to ride. Stevens will host regularly scheduled women’s rides on Zwift’s virtual course.

Posted in North America Tagged People / Web/Internet / Racing & Sponsorship
Posted April 13, 2015

BOULDER, Colo. (BRAIN) — Specialized and Shimano were the top vote getters in multiple categories in BikeRadar's 2015 Most Wanted Awards.

Posted in International Tagged Web/Internet / Awards
Posted April 3, 2015
BRAIN interviews the guy who runs one of the world's most-visited bike websites — in his spare time.

(BRAIN) — The intersection where bikes and technology collide is one of the busiest in the bike business. Established players like Garmin and Polar, along with new companies like Strava, Zwift, Stages Cycling and 4iiii, are catching the attention of the tech world as much as the bike market.

Posted in Industry News Tagged People / Web/Internet / Media/Publishing
Posted March 27, 2015
The pedalwrencher.com homepage

ATLANTA (BRAIN) — A new website, Pedalwrencher.com, syncs with users' Strava.com data to track miles of use for chains, brake pads and other wearables — and may create opportunities for bike retailers to sell them those parts.

Posted in Product/Tech Tagged Web/Internet / Mobile bike apps
Posted March 13, 2015

AUSTIN, Texas (BRAIN) — Peer-to-peer global bike share provider Spinlister has launched a decentralized bike share model at the South by Southwest music festival in Austin, Texas, that takes place from March 13-22.

Posted in North America Tagged Web/Internet / Mobile bike apps
Posted March 6, 2015
Retired pro Jens Voigt battles with Lawson Craddock on Zwift.

LONDON (BRAIN) — Online cycling and fitness entertainment platform Zwift has brought aboard former professional racer Jens Voigt of Germany and current World Tour pro Laurens Ten Dam of the Netherlands as its first two ambassadors.

Posted in International Tagged People / Web/Internet

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