Marc Sani

Marc Sani

Marc was in the second month of a four-month kayak trip exploring the nooks and crannies of Baja’s 800-mile coastline when he received a cryptic message from home. Call Bill Tanler. A quick phone call from Bahia de Los Angeles and the deal was struck. They would launch Bicycle Retailer & Industry News in January 1992. Tanler, who passed away from a heart attack in 1999, lived to see BRAIN become the dominant trade magazine in the industry. Sani, who now serves as publisher, has helped steer the magazine over the years through several wrenching corporate transitions. Sani is a former wire service and newspaper reporter who thrives on news whether in print or on the web. He became interested in cycling and joined a local cycling club in the mid 1980s, but candidly admits that skiing is his first love and cycling was one way to stay in shape for backcountry powder.

All articles by Marc Sani

March 23, 2017
IRC's display at Taipei.

TAIPEI, Taiwan (BRAIN) — For mountain bikers over 40, MTB tires from IRC were a "must have" back in the 1990s. But the Japanese company and its bicycle tires disappeared from the U.S. market after a disastrous fire at its South Korean factory pushed the company out of the market.

Posted in Product/Tech
March 23, 2017
Who is this female impersonator? Let us just say that the champagne was freely flowing and all were having a good time. But wearing a faux blonde wig was part of the price paid to sip a few glasses of late-show alcohol.

TAIPEI, Taiwan (BRAIN) — A roundup of chatter at the show.

Posted in International
March 21, 2017

TAIPEI, Taiwan (BRAIN) — It’s a bold concept. Think of an Airbnb-like website where cycling consumers can find and book rental bikes, bicycle-friendly hotels and hostels, tour operators andtour guides, events and races all with the click of a mouse.

Posted in International
March 21, 2017
Complete bikes make their way down the assembly line at Giant's factory in Taichung.

TAIPEI, Taiwan (BRAIN) — The numbers are sobering. Last year, Taiwan’s bicycle exports to the U.S. market plunged 27.6 percent, and the overall dollar value dropped 27 percent.

Posted in International
February 7, 2017

SALT LAKE CITY (BRAIN) — Vista Outdoors is facing a $5 million lawsuit over allegations that it misled investors about the financial condition of its shooting sports division during a six-month period from Aug. 11, 2016 through Jan. 13, 2017.

Posted in North America
January 20, 2017

TEMPE, Ariz. (BRAIN) — It was billed as the Best Ideas Contest. Five dealers offered attendees at the annual IBD Summit their best ideas to improve their operations and profitability. And the winner as selected by the audience in a secret ballot was . . .

Posted in Retail News
January 18, 2017
Fred Clements at the IBD Summit on Wednesday

TEMPE, Ariz. (BRAIN) — The National Bicycle Dealers Association is in the midst of a significant restructuring. The association’s board of directors has eliminated the vice president position held by Fred Clements and plans to set up a new office in the Boulder, Colorado, area.

Posted in Retail News
December 8, 2016

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Some 60 industry executives, most affiliated with the e-bike industry, took time at a conference Thursday to review its recent successes and to set new goals for 2017.

Posted in North America
November 10, 2016

TAICHUNG, Taiwan (BRAIN) — Jerry Huang, who retired from Jagwire after 25 years with the cable-housing manufacturer, has launched his own line of products under the Ciclovation brand.

Posted in International
October 19, 2016

MORGAN HILL, Calif. (BRAIN) — The 2017 season has hardly begun and the industry’s two biggest suppliers — Trek and Specialized — are already re-pricing their bicycles. Specialized prices went up; Trek’s prices went down.

Posted in North America

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