Marc Sani

Marc Sani

Marc was in the second month of a four-month kayak trip exploring the nooks and crannies of Baja’s 800-mile coastline when he received a cryptic message from home. Call Bill Tanler. A quick phone call from Bahia de Los Angeles and the deal was struck. They would launch Bicycle Retailer & Industry News in January 1992. Tanler, who passed away from a heart attack in 1999, lived to see BRAIN become the dominant trade magazine in the industry. Sani, who now serves as publisher, has helped steer the magazine over the years through several wrenching corporate transitions. Sani is a former wire service and newspaper reporter who thrives on news whether in print or on the web. He became interested in cycling and joined a local cycling club in the mid 1980s, but candidly admits that skiing is his first love and cycling was one way to stay in shape for backcountry powder.

All articles by Marc Sani

October 22, 2018

SANTA FE, N.M. (BRAIN) — In the October issue of Bicycle Retailer & Industry News, we made an assertion that Interbike had offered free booth space to selected key brands. When I read that sentence I was struck by the fact that no one at Interbike had responded—one way or another—to that assertion.

Posted in Industry News
July 23, 2018
Brooks was among the bike brands at the OR show. Photo: Gary Newkirk.

DENVER (BRAIN) — Outdoor Retailer Summer Market opened Monday to crowded halls, but suppliers and retailers were worried about the impact of Trump administration tariffs and rising freight costs in the U.S. market.

Posted in Industry News
May 29, 2018

TAIPEI, Taiwan (BRAIN) — Taiwanese bicycle exports for the first four months of the year offer a mixed picture on the state of the industry — while e-bike exports posted healthy growth, exports of conventional bicycles continued to decline.

Posted in International
May 21, 2018
RST's Jasper Feng

TAICHUNG, Taiwan (BRAIN)—Jasper Feng held up RST's new electronic dropper post and told more than a dozen editors that it would retail for $999. Several quickly asked Feng to repeat the price just to be certain they had heard him correctly.

Posted in International
April 19, 2018

MONTEREY, Calif. (BRAIN) — Bike sharing is expanding so rapidly that city governments are hard-pressed to develop appropriate rules for companies intent on developing new markets.

Posted in Industry News
April 19, 2018

MONTEREY, Calif. (BRAIN) — It's a tentative move couched in words like "cautious," "respectful," "tentative," and "complex." But the Bicycle Product Suppliers Association and PeopleForBikes have agreed to examine whether the BPSA should move to combine forces with the industry's leading advocacy association.

Posted in Industry News
April 18, 2018

MONTEREY, Calif. (BRAIN) — Mike Tyson is Robert Stevenson’s favorite philosopher. Or so he says. But why? It was Tyson who said, “Everyone has a plan until they get punched in the face.”

Posted in Industry News
April 5, 2018
Burke riding recently near Mavic's headquarters in Annecy, France.

BOSTON (BRAIN) — Larry Burke, an 18-year veteran at Mavic, has had a front-row seat during some of the most tumultuous changes in the global wheel business. 

Posted in Industry News
October 23, 2017

BOULDER, Colo. (BRAIN) — Doug Emerson and Frank Banta called the Boulder Valley Velodrome their "field of dreams." Emerson and Banta built it, and cyclists came. Now the pair is seeking new owners who would take their dreams and make this Olympic-caliber velodrome a world-class venue.

Posted in Industry News
October 20, 2017

TAINAN, Taiwan (BRAIN) — Charles Wu, who founded KMC Group in 1977, has passed away at his home in Tainan. He died Sunday at the age of 77 surrounded by his family. A funeral date is pending.

Posted in International

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