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Marc Sani

Marc Sani

Marc was in the second month of a four-month kayak trip exploring the nooks and crannies of Baja’s 800-mile coastline when he received a cryptic message from home. Call Bill Tanler. A quick phone call from Bahia de Los Angeles and the deal was struck. They would launch Bicycle Retailer & Industry News in January 1992. Tanler, who passed away from a heart attack in 1999, lived to see BRAIN become the dominant trade magazine in the industry. Sani, who now serves as publisher, has helped steer the magazine over the years through several wrenching corporate transitions. Sani is a former wire service and newspaper reporter who thrives on news whether in print or on the web. He became interested in cycling and joined a local cycling club in the mid 1980s, but candidly admits that skiing is his first love and cycling was one way to stay in shape for backcountry powder.

All articles by Marc Sani

January 28, 2015

PHOENIX (BRAIN) — Steve Flagg got the audience’s attention at the IBD Summit Wednesday, pointing out the challenges that rampant discount pricing for parts and accessories from online vendors in the U.K. pose for distributors and dealers.

Posted in North America
January 27, 2015
Howard Hawkins at the company's 50th anniversary bash.

PHOENIX (BRAIN) — Howard Hawkins, 82, unexpectedly died of cardiac arrest in a Phoenix, Ariz., hospital Monday.

Posted in North America
January 23, 2015
Jerry Stritzke at OR on Friday. Photo: Gary Newkirk.

SALT LAKE CITY (BRAIN) — The Outdoor Industry Women's Coalition (OIWC) received a $1.5 million grant Friday from REI to help boost the role of women in the outdoor and bicycle industry.

Posted in North America
January 21, 2015

SALT LAKE CITY (BRAIN) — Steve Meineke, Accell North America's former president and CEO, said his transition from the bicycle industry into the outdoor market was like packing seven years of work into one.

Posted in North America
December 4, 2014

TAICHUNG, Taiwan (BRAIN) — Organizers at Taichung Bike Week are moving the dates for next year's meetings into October, approximately two weeks earlier than this year's event held during the first week of November. The new dates, Oct 20-23, 2015, were announced on the TBW website. 

Posted in North America
November 24, 2014

EUGENE, Ore. (BRAIN) — Bike Friday, a U.S. manufacturer of folding bikes, is launching an adjustable 20-inch-wheel cargo bike and is developing a program to entice dealers to carry them.

Posted in North America
November 21, 2014

CHICAGO (BRAIN)—It’s official. The Chicagoland Area Bicycle Dealers Association (CABDA) is launching a trade show and is booking exhibition space for the Feb. 4-5 midweek expo.

Posted in North America
November 18, 2014

LONG BEACH, Calif. (BRAIN) — Suppliers who get bicycles and accessories through the ports of Long Beach and Los Angeles are keeping a close eye on an ongoing dispute between short-haul trucking companies and truck drivers as shipping companies raise prices.

Posted in North America
November 7, 2014

SAN DIEGO, Calif. (BRAIN) — Pat Cunnane stepped up to the podium at the National Bicycle Tourism Conference Friday and said he had to apologize.

Posted in Industry News
November 6, 2014

SAN DIEGO (BRAIN) — Jim Sayer, Adventure Cycling Association's executive director, said bicycle tourism in the U.S. and internationally has become more prominent, more lucrative and is rapidly changing to meet consumer demand.

Posted in North America
One- or two-day organized tours are increasingly popular.