News
NEWPORT BEACH, Calif. (BRAIN) — Australian athletic apparel brand 2XU recently celebrated the opening of its new retail store in Orange County. The company, known for its compression apparel and accessories, has also appointed its first president of 2XU USA.
SAN MATEO, Calif. (BRAIN) — GoPro Inc. has named former Microsoft executive Tony Bates as president. Bates is the former CEO of Skype, which Microsoft acquired in 2011.
CHICAGO (BRAIN) — Todd Schmidt is joining SRAM's Road Marketing Communication team as a brand manager for SRAM and Quarq, the company announced this week.
WASHINGTON (BRAIN) — The League of Ameican Bicyclists is announcing $3,000 in mini-grants it will make this year to support new and growing programs to engage young women in bicycling, encourage more moms to ride and advance female leadership in the bike movement.
PORTLAND, Ore. (BRAIN) — Portland's Community Cycling Center, the city's first nonprofit bike shop, is celebrating its 20th anniversary this month.
This week, the Center launched an anniversary campaign video (below) featuring its founder, Brian Lacy.
VALENCIA, Calif. (BRAIN) — Christopher Klibowitz is joining H3 Publications' Road magazine as an editor, the publisher announced this week.
BOULDER, Colo. (BRAIN) — Marketing company Verde Brand Communications is now working with the California-based mountain bike clothing brand Kitsbow.
WATERLOO, Wis. (BRAIN) — Trek Bicycle is claiming to have solved the debate over the merits of 29-inch and 27.5-inch wheels. The company is using both wheel sizes on its new Marlin and Skye models, with the smaller size on bikes with frames smaller than 17.5-inches and the larger wheel size on larger frames.
GREENVILLE, S.C. (BRAIN) — This Saturday, Michelin North America will set up a bike tire pressure check station along a popular bike path near its headquarters here.
ROCKY RIVER, Ohio (BRAIN) — Students in Northeast Ohio rode 41,179 miles in last month's Century Cycles Bike To School Challenge, which is sponsored by a local bike retailer and Raleigh Bicycles.
FRIEDRICHSHAFEN, Germany (BRAIN) — Eurobike organizers say they are expecting more exhibitors to participate in this year's Demo Day, which will be held for the first time at the expo grounds in Friedrichshafen, rather than at its traditional location a few miles away in Argenbühl, Germany.