News

Posted September 28, 2012
The Focus Ag2R team bike.

CARLSBAD, CA (BRAIN) — Focus Bicycles is returning to the WorldTour with a three-year agreement to sponsor France's Ag2r-La Mondiale team. The brand will be the technical sponsor of the team, which will ride a new Izalco Team SL model for the 2013 season.

Posted September 27, 2012
The new Medina store.

MEDINA, OH (BRAIN)—Century Cycles marks its 20th anniversary Thursday with the opening of a new flagship store a few doors away from the retailer’s original location in Medina, Ohio.

Posted September 27, 2012
Scott also buys Garmont's LifeLink division

OGDEN, UT (BRAIN) — Scott USA and Garmont USA will merge U.S. distribution operations, the companies announced this week. 

Posted September 27, 2012

APPLETON, WI (BRAIN) — Road Warrior Sports, maker of a lightweight, aerodynamic sport trailer, announced this week that Marc Cutilletta has joined the company as the Rocky Mountain Region sales rep.

Posted September 27, 2012

BOULDER, CO (BRAIN) — Bikes Belong awarded $1,000 grants at Interbike to two retailers and one retailer program who participated in the group's "Build More Than Bicycles" challenge.

Posted September 27, 2012

WEST JORDAN, UT (BRAIN) — Wheel maker Reynolds Cycling is enacting a minimum advertised pricing policy. The company also has launched a new pricing and pre-book program and hired a new domestic sales manager, Travis Erwin.

Posted September 27, 2012
Dan and Christine Thornton from Top 100 Dealer Free-Flite Bicycles at the Top 100 Awards in Las Vegas last week.

LAGUNA HILLS, CA (BRAIN) — Bicycle Retailer & Industry News will include detailed profiles on its Top 100 and Gold Star retailers in a special section in its November edition.

Posted September 26, 2012
John Burke gave the keynote address at Interbike. Photo: Lynette Carpiet

Admittedly, all you have to do is hang out with the dark side of my family tree and you’ll realize they truly put the “funk” in dysfunctional. With that said, my late flight arrival only allowed me to hear the last half hour of John Burke's speech at the first ever industry breakfast.

Posted September 26, 2012
The Suplest Subzero Street Racing Carbon

RANCHO SANTA MARGARITA, CA (BRAIN) — Serfas is distributing Swiss high-end shoe brand Suplest in the U.S., the company has announced.

Posted September 26, 2012

CHICAGO, IL (BRAIN) — Opus Bicycles, a Canadian brand, had its entrance into the U.S. market at Interbike marred by the theft of its Prime 1 29er from the show.

Opus' Chris Dimmick said the $5,300 MSRP bike was taken overnight before the final day of the show, last Friday.

Posted September 26, 2012

LAS VEGAS, NV (BRAIN)—Bicycle Sports Shop of Austin, Texas, was honored at Interbike last week with The North Face Never Stop Exploring Award, which recognizes specialty dealers for strengthening their communities by encouraging outdoor exploration.

Posted September 26, 2012

VALENCIA, CA (BRAIN) — H3 Publications, publisher of Decline, Road and Tri magazines, has hired Joss DeWaele to fill the role of assistant editor for all three titles.

Posted September 26, 2012

NUNSPEET, Netherlands (BRAIN) — Shimano, which already sponsors the BMC pro road racing team, will expand its relationship with BMC next year and take over sponsorship of its pro mountain biking team, the companies announced Wednesday.

Pages