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North America

Posted May 29, 2014

GRANGER, Ind. (BRAIN) — Podium Imports is now the exclusive distributor for SportCrafters in Canada.

Posted in North America
Posted May 28, 2014
The League takes a look at how American bicyclists die.
The report is available for free download from the League website.

WASHINGTON (BRAIN) — For years, friendly bike advocates have re-assured nervous newbies that — despite their fears — it's very rare for bikes to get hit from behind by cars or trucks. Turns out, maybe the newbies have reason to be nervous.

Posted in North America Tagged Advocacy/Non-profits / Green Lane Project
Posted May 28, 2014

PITTSBURGH (BRAIN) — Bicycle Times will be available at 250 Shoppers Drug Mart locations in Canada, starting with its issue 29. The magazine will get a front-shelf promotion in the stores.

Posted in North America Tagged Media/Publishing
Posted May 28, 2014

BOULDER, Colo. (BRAIN) — JJ Rudman is returning to CatEye America as the new key account manager. Rudman, a former CatEye employee, was most recently a retail analyst with Leisure Trends, where he focused on industry POS analysis and reporting.

Posted in North America Tagged People
Posted May 28, 2014

CEDAR PARK, Texas (BRAIN) — Fallbrook Technologies Inc. the comapny behind the NuVinci continuously variable planetary drivetrain, is partnering with Evelo Electric Bicycles on a "30-Day eBike Challenge" consumer promotion.

Posted in North America Tagged Electric bike
Posted May 28, 2014

VANCOUVER, British Columbia (BRAIN) — Lambert is set to become the exclusive Canadian distributor of Hitcase iPhone cases and accessories for the bike and running market.

Hitcase offers iPhone cases, mounts, accessories and apps that convert an iPhone into a shockproof, waterproof POV action camera.

Posted in North America
Posted May 27, 2014

SAN FRANCISCO (BRAIN) — Rumbleship, a bicycle-product "distribution platform," has added three new brands, all mountain bike suppliers, to its offerings: E-Thirteen, Loaded Precision and WickWerks.

Posted in North America
Posted May 27, 2014

IRVINE, Calif. (BRAIN) — Electric bike motor maker Bosch will participate in next month's PressCamp Summer in Utah, event organizers announced Tuesday. Bosch introduced its Performance Line pedal electric assist (pedelec) system at the Sea Otter Classic.

Posted in North America Tagged PressCamp
Posted May 27, 2014
Todson's Eric Sakalowsky (l) and Rick Schad at the filming.

FOXBOROUGH, Mass. (BRAIN) — Todson's OnGuard bike lock survived a variety of strength tests to emerge victorious on National Geographic Channel's "Showdown of the Unbeatables" show last week.

Posted in North America
Posted May 27, 2014
Steady growth leads to expansion after 18 years for the company now known as Borah Teamwear

COON VALLEY, Wis. (BRAIN) — Clothing vendor Mt. Borah has renamed itself Borah Teamwear and has broken ground on a 9,000-square-foot expansion to its manufacturing facility, after 18 years in the same location.

Posted in North America
Posted May 27, 2014
The bikes feature custom machined head badges.

MONTREAL (BRAIN) — Guru Cycles has donated two "ultra-custom" Photon Superlight complete bikes to a Canadian charity.

Posted in North America
Posted May 27, 2014

BOULDER, Colo. (BRAIN) — Clif Bar CrossVegas has retained Ellen Butler to manage sales and marketing efforts as the event prepares for its eight edition, Sept. 10.

Posted in North America Tagged People
Posted May 27, 2014

WILMINGTON, Del. (BRAIN) — Blue Bicycles is supporting Team Red White & Blue, a U.S. veterans program with special bike pricing and a trade-in program.

Posted in North America
Posted May 23, 2014

NORTHVALE, N.J. (BRAIN) — Jamis Bicycles is offering bicycles, financial support, a demo program and support from its professional athletes to the National Interscholastic Cycling Association (NICA) as a platinum-level sponsor of its New York League.

Posted in North America Tagged Advocacy/Non-profits
Posted May 23, 2014

ST.-LAURENT, Quebec (BRAIN) — Outdoor Gear Canada (OGC) will launch a new BMX-specific division focusing on industry brands including WeThePeople, Éclat, Fiend, Federal, Fuse, Merritt, Radio, Salt and Salt Plus.

Posted in North America
Posted May 23, 2014
Unrestricted entrance should draw in larger audience.

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike is making it easier for the public to attend the show, hoping to draw in larger numbers this September. The show will open to consumers on the final day, Sept. 12. Presented as Customer Appreciation Day, organizers will allow the general public to enter the hall. Cost per entry is $20.

Posted in North America Tagged Events / Tradeshows and conferences / Interbike
Posted May 22, 2014

FOXBOROUGH, Mass. (BRAIN) — OnGuard will be featured on National Geographic Channel's hit new series, “Showdown of the Unbeatables,” airing Friday at 10 p.m Eastern time.

Posted in North America
Posted May 21, 2014

LEXINGTON, S.C. (BRAIN)  — Hawley has hired four new sales reps in territories across the U.S. Matthew McClendon takes on the region of East Ohio, West Pennsylvania and Michigan.

Posted in North America Tagged People
Posted May 21, 2014

LAKE FOREST, Calif. (BRAIN) — Distributor Torcano Industries has hired two new outside reps for Southern California — Dennis Barrett and Sean Kneale of Evolution Sports Marketing.

Barrett will cover Santa Barbara and Los Angeles counties, while Kneale will cover Orange, Riverside and San Diego counties.

Posted in North America Tagged People
Posted May 21, 2014

KETCHUM, Idaho (BRAIN) — Smith Optics has announced several new hires and staff promotions as the summer season approaches.

Posted in North America Tagged People

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