ALLENTOWN, Pa. (BRAIN) — Market research firm The Gluskin Townley Group is working with the road bike enthusiast website RedKitePrayer.com to create a new research panel called the "Voice of the Adult Cycling Enthusiast."
The panel will help researchers understand upper-end roadies.
BOULDER, Colo. (BRAIN) — IBDs saw growth in merchandise dollars, units and average retail-selling price in April compared with the same month last year.
BOULDER, Colo. (BRAIN) — A new Portland State University research study released Monday examines recently installed protected bike lanes (also called Green Lanes) in five of the six founding PeopleForBikes Green Lane Project cities.
NEW YORK — A new study of retail consumer behavior finds the line is blurring between online and brick-and-mortar shopping and that "digital interactions" (including in-store smartphone research and at-home online research) influence 36 cents of every dollar spent in the retail store — and 50 cents of every dollar s
BOULDER, Colo. (BRAIN) — Boulder County, Colo., has tweeked its vehicle traffic counters — the black tubes across traffic lanes seen across the country — to make them better able to distinguish bicycle traffic from other vehicles.
WASHINGTON (BRAIN) — Commuters are slowly but steadily switching to walking or biking to get to work, and the more people who walk or bike, the safer they all are.
ALLENTOWN, Pa (BRAIN) – The IBD industry has been fretting for years about why many consumers are choosing to buy bikes online.
BOULDER, Colo. (BRAIN) — IBDs continued to feel the impact of unpredictable and unseasonable weather in many regions of the country in February, with merchandise sales falling in both units and dollars.
ALLENTOWN, Penn. (BRAIN) – The used bike market is a $2.4 billion business in the U.S., with 7.5 million owners, according to a new study by Gluskin Townley Group, LLC.
ALLENTOWN, PA (BRAIN) – Last year was a "turbulent" one in the U.S. bike market, according to The Gluskin Townley Group, a firm that studies such things and has produced an annual report for the industry for the last 14 years.
BOULDER, Colo. (BRAIN) — Total IBD merchandise sales fell 2 percent in December, according to Leisure Trends Group’s RetailTrak IBD sales summary. That contributed to a 3 percent decline in total merchandise sales in bike shops for the full year, compared with 2012.
BOULDER, CO (BRAIN) — IBD merchandise sales gained 3 percent in October over the same period in 2012, hitting $175 million according to Leisure Trends Group’s RetailTrak IBD sales summary.
BOULDER, CO (BRAIN)—According to Leisure Trends’ annual holiday survey, many consumers planned to shop early to avoid the traditional shopping rush in November and December this season.
WASHINGTON D.C. (BRAIN)—The number of cyclists killed while riding in traffic in 2012 jumped 6.5 percent, the National Highway Traffic Safety Administration reports in its latest finding released last week. The NHTSA said 726 cyclists died last year compared with 682 in 2011.
BOULDER, CO (BRAIN) — Active Americans are more optimistic and more likely than the general population to spend big this holiday season, according to a Leisure Trends' survey of its Most Active Americans Panel.
BOULDER, CO (BRAIN) — The Outdoor Industry Association is reporting flat sales of outdoor products last month compared withthe same month last year. However, the OIA said sales of bikes and bike equipment through sportings goods retailers increased during the month.
Editor's note: These numbers were later restated by Leisure Trends. Please see article about the updated figures.
BOULDER, CO (BRAIN) — As Leisure Trends Group broadcast its 2013 Pre-Interbike Sales Trends webinar live from a soggy and flooded Boulder, Colo., the topic of weather was impossible to