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(BRAIN) — While the industry is still searching for answers to detailed questions about the tariffs' implementation, Trump's Rose Garden announcement made clear that price increases are inevitable in the bike industry.

(BRAIN) — The U.S. imports most of its bikes, along with e-bikes, bike parts and frames and accessories. The new reciprocal tariffs announced by the Trump administration Wednesday apply to all of the above and more.
PORT COQUITLAM, British Columbia (BRAIN) — Two years after announcing that distributor HLC would handle its sales in the U.S., Norco Bicycles said it is resuming direct sales in July.

WASHINGTON (BRAIN) — The Trump administration said the $800 de minimis loophole on Chinese imports will end on May 2.
The administration had announced Feb. 3 that it would close the loophole on shipments from China, Mexico and Canada.

Borealis Founder and CEO Steve Kaczmarek said "responsible planning" is impossible in the current climate.

(BRAIN) — A report by a national nonprofit outdoors organization to quantify the economic impact of U.S. mountain biking tourists estimated that an average of $416 is spent per visit toward lodging, restaurants, and retailers.

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Despite surveys and many conversations with industry stakeholders, Emerald Expositions has not made a decision about bringing back the Interbike trade show in the near future, the company told BRAIN.
CHICAGO (BRAIN) — SRAM said it has hired outside specialists to investigate an IT systems outage that caused the company to shut down its wholesale ordering system and other systems last month.

SAN LUIS OBISPO, Calif. (BRAIN) — Longtime industry member John Neugent died recently at age 76. Neugent worked for Service Cycle, led Sachs USA and worked with several other brands before opening his own consumer-direct wheel brand, Neuvation, in about 2004.

TAIPEI, Taiwan (BRAIN) — Giant Bicycles showed off its latest technology at Taipei Cycle show on Wednesday, and despite its small size, it was hard to miss at the Nangang Exhibition Center.
SEATTLE (BRAIN) — REI announced Thursday that its retail store will be offering mountain bikes from Rocky Mountain and road and gravel bikes from Van Rysel this year.