BRAIN Staff

All articles by BRAIN Staff

Pinarello launches new Dogma F10

January 11, 2017

TREVISO, Italy (BRAIN) — Pinarello has launched the latest iteration of its Dogma road bike, the Dogma F10, which is being debuted by Team Sky at the Tour Down Under, which starts Friday.

Posted in New Products

POC hires Mallory Burda as marketing director

January 11, 2017

PARK CITY, Utah (BRAIN) — POC has hired cycling and snow sports veteran Mallory Burda to head its North American marketing efforts. Burda joined the Swedish brand on January 9 and will focus her efforts on POC's growing snow and bike categories.

Posted in Industry News

Hawley-Lambert hires 2 in product management

January 10, 2017

LEVIS, Quebec, and LEXINGTON, S.C. (BRAIN) — Hawley-Lambert has added Andrew Pajak and Patrick Turgeon to its product management team.

Posted in Industry News

Fox Factory board member steps down to take position in Trump Administration

January 10, 2017

SCOTTS VALLEY, Calif. (BRAIN) — Joseph Hagin, a member of the Fox Factory Holding Corp. board of directors, is stepping down from the board on Jan. 12 to accept an appointment as White House Deputy Chief of Staff for Operations.

Posted in Industry News

Brett Lindstrom joins Magura USA as Lake brand manager

January 10, 2017

OLNEY, Ill. (BRAIN) — Brett Lindstrom, who has been involved with Lake Cycling for several years, has joined Magura USA as the Lake Cycling Shoes' brand manager.

Posted in Industry News

Niner offers new carbon gravel bike, the RLT 9 RDO

January 10, 2017
FORT COLLINS, Colo. (BRAIN) — Niner's new RLT 9 RDO is a carbon-framed gravel bike that builds on the company's RLT alloy bike, introduced in 2013.
 
Posted in New Products

Sapim USA announces Hoss Active Sport as exclusive US agent

January 10, 2017

OLNEY, Ill. (BRAIN) — Hoss Active Sport is now handling OEM and distributor sales in the U.S. for Sapim spokes and Sapim's rim brand, Ryde. 

Posted in International

Bike2020.com builds a sales rep team

January 10, 2017

CHARLOTTE, N.C. (BRAIN) — Bike2020.com, an online marketplace for new, closeout and overstock bikes for pickup at local bike shops, has expanded its sales rep team.

Posted in Industry News

Clement Ushuaia wheels ready for ’cross duty, adventure riding

January 9, 2017

BOULDER, Colo. (BRAIN) — Clement enters the wheel market with its cyclocross- and adventure-targeted Ushuaia wheels.

Posted in New Products

First Liv store in Canada to open this week

January 9, 2017

VANCOUVER, British Columbia (BRAIN) — Liv Vancouver, the women’s brand’s first store in Canada, is set to open this Thursday, with a grand opening celebration planned for Feb. 17.

Posted in Retail News

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