BRAIN Staff

All articles by BRAIN Staff

January 23, 2017

PETALUMA, Calif. (BRAIN) — More than 1,000 riders from 43 countries have joined a wide-ranging saddle study being led by Dr. Roger Minkow.

Posted in Product/Tech
January 23, 2017

APPLETON, Wis. (BRAIN) — Fix It Sticks is expanding its product line with a tire lever attachment for the "replaceable" version of its Fix It Sticks multi-tool.

The tire lever ends were designed as a "bit" the Fix It Sticks tire lever to reduce space and weight.

Posted in New Products
January 20, 2017

BURLINGTON, Vt. (BRAIN) — The Outdoor Industry Association is working with the Sports Industry Credit Association to offer credit risk management services to OIA members.

Posted in Industry News
January 20, 2017

TREVIGLIO, Italy (BRAIN) — Bianchi has announced a new long term partnership with The Cycle Limited Co. to represent and develop Bianchi's brand in Thailand. 

Posted in International
January 20, 2017

SAN FRANCISCO (BRAIN) — A manufacturing company, Sculpteo, made a point this month by riding a bike made with its digital manufacturing technologies from Las Vegas to San Francisco.

Posted in Product/Tech
January 20, 2017

ENGELBERG, Switzerland (BRAIN) — Vee Tire Co. sponsored this weekend's second annual Snowbike Festival in the Swiss Alps.

Posted in International
January 20, 2017

BOULDER, Colo.  (BRAIN) — PeopleForBikes' latest program, called PlacesForBikes, is intended to jumpstart the construction of bike-friendly infrastructure. The initiative includes a city rating system; expert "how-to" resources for communities and businesses; and an annual conference for city and business leaders.

Posted in Industry News
January 19, 2017
New DC will extend overnight ground shipping to seven Western states.

SANTA FE, N.M. (BRAIN) — Bicycle Technologies International plans to open its second distribution center, in Reno-Sparks, Nevada, this spring.

Posted in Industry News
January 19, 2017

MILL VALLEY, Calif. (BRAIN) — WTB says its new Ranger 2.25 was designed to meet the needs of cross-country racers in any course condition.

Available in TCS Light/Fast Rolling and TCS Light/High Grip options, they provide numerous setup options for various preferences, terrains and conditions. 

Posted in New Products
January 18, 2017
Dan Mann talks culture.

TEMPE, Ariz. (BRAIN) — Howdy. How are ya? Wadayaknow?

Your store’s greeting — the words and the feeling behind the words — is a key factor in establishing and reinforcing your operation’s culture, a theme of this week’s sixth annual IBD Summit here.

Posted in Retail News

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