Industry News
MANCHESTER, N.H. (BRAIN) — Honey Stinger has joined The Bike Cooperative as the newest supplier partner of the retailer co-op.
MADISON, Wis. (BRAIN) — Bicycle Transit Systems and BCycle have agreed to a strategic alliance to offer bike share operations and equipment. Trek Bicycle — BCycle's owner — has made an equity investment in Bicycle Transit Systems as part of the alliance.
MINNEAPOLIS, Minn. (BRAIN) — Trainer brand Kinetic has announced dealer-direct pricing with better margins and quick delivery from its European warehouse. The reduced pricing is available on the full trainer line, including the new Rock and Roll | Smart Control.
BOULDER, Colo. (BRAIN) — John Bradley is leaving Competitor Group Inc., where he is editor in chief of VeloNews and senior vice president of media for all CGI's titles. He is leaving to join a tech start-up.
LUGANO, Switzerland (BRAIN) — Assos of Switzerland has reached a three-year agreement to sponsor and supply the BMC Racing Team, as well as BMC Development Team and the BMC MTB Racing Team, for all training and racing apparel needs.
GIVISIEZ, Switzerland (BRAIN) — Scott Sports is becoming one of a handful of bike brands with its name as part of a World Tour team title.
COLORADO SPRINGS, Colo. (BRAIN) — USA Cycling has announced three new members of its Board of Directors.
Stephen Ettinger, Beth Hernandez, and Arielle Verhaaren were elected as sport committee representatives to the board during the annual sport committee meetings held October 31 - November 1 here.
MONTECCHIO MAGGIORE, Italy (BRAIN) — Giordana Cycling Apparel has signed the ORICA-BikeExchange team to a multi-year agreement to wear Giordana technical apparel. The team will use Giordana clothing for all racing and training activities beginning in January. Giordana will also supply their women's team.
SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike has sent out an email survey soliciting information that could change the timing and location of future shows. The survey was sent to exhibitors and retailers midmorning Friday.
WESTON, Conn. (BRAIN) — Industry veteran Steve Cuomo is launching an e-commerce business that will start out with a narrow focus: bike tubes.
BALLSTON SPA, N.Y. (BRAIN) — Slovenia-based Unior Tools has launched a new U.S. website, uniorusa.com.
WASHINGTON (BRAIN) — President Obama on Thursday signed HR 4665, the Outdoor REC Act.
The law instructs the Department of Commerce and federal land management agencies to provide statistics on how the outdoor industry, including bicycling, contributes to the U.S. economy.
SAN JUAN CAPISTRANO, Calif. (BRAIN) — Some 60 industry executives, most affiliated with the e-bike industry, took time at a conference Thursday to review its recent successes and to set new goals for 2017.
ENCINITAS, Calif. (BRAIN) — A special Specialized Shiv that motorcycle racer-turned-triathlete Ben Bostrom rode at the Kona Ironman World Championships this year is being auctioned to benefit research related to the condition that may have led to the death of BMXer Dave Mirra, Bostrom's friend and training partner.
BOULDER, Colo. (BRAIN) — This week's edition of Verde Brand Communications' "Take Me Outdoors" podcast is devoted to the Outdoor REC Act, the legislation recently passed by Congress that would require federal agencies to track the economic impact of the outdoor industry.
LONGWOOD, Fla. (BRAIN) — Subrosa Brand Bikes has contracted with the Dennis Lee Co. and Manual Sales and Marketing to represent their brand and The Shadow Conspiracy. Dennis Lee will offer the brands in Florida, while Manual will sell in Oregon and Washington. Both brands are owned by Sparky's Distribution.
SAN JUAN CAPISTRANO, Calif. (BRAIN) — More than 60 industry executives — many representing the emerging e-bike industry in the U.S. market — are gathering Thursday to review gains made in 2016 and to plot legislative strategy for 2017.
BOULDER, Colo. (BRAIN) — International negotiations to reduce tariffs on products that help the environment — including bikes and components — have stalled.
TRYSIL, Norway (BRAIN) — Norwegian helmet and apparel brand Sweet Protection has appointed Verde Brand Communications as its public relations and communications agency of record.
SANTA FE, N.M. (BRAIN) — Bicycle Technologies International is now the exclusive U.S. importer and distributor for carbon forks from Italian manufacturer Columbus Tubing.
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