Industry News
SQUAMISH, British Columbia (BRAIN) — Experts from some major non-bike brands will speak about e-commerce, brand advocacy and other topics at the upcoming Whistler Bike 2016 conference, being held May 29-June 1.
DETROIT (BRAIN) — Detroit Bikes will assemble 3,000 bikes at its Detroit factory for the bike share operator Motivate, the companies announced this week.
SEATTLE (BRAIN) — MiiR has appointed JAM Collective as its PR agency of record. JAM Collective is a boutique agency specializing in public relations, social media and strategic partnerships.
SAN MATEO, Calif. (BRAIN) — GoPro posted its second consecutive quarterly loss Thursday, but its share price rose in after-hours trading as the action camera maker's revenue for the first quarter exceeded analyst expectations.
SQUAMISH, British Columbia (BRAIN) — Canadian apparel brand 7mesh has expanded its U.S. rep force with the addition of agencies in two key territories.
SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike has announced new details and some new award categories for its third annual Interbike Awards Gala, set to return to the Mandalay Bay Convention Center during the Interbike International Expo this fall.
SCOTTS VALLEY, Calif. (BRAIN) — Fox Factory Holding Corp. racked up sales of $80.2 million in the first quarter, an 18.3 percent increase over the previous year.
VENTURA, Calif. (BRAIN) — Zeitbike has hired Mark Silverman as its sales representative for the New York Metro area.
BOULDER, Colo. (BRAIN) — BikeRadar has hired Russell Eich as a technical writer. Eich joins BikeRadar from SmartEtailing, where he was a web content and production editor for more than a decade.
PARK CITY, Utah (BRAIN) — POC has developed two product collections in collaboration with two well-known road cycling shops: Pavé in Barcelona, Spain, and The Eleven in Toronto.
MORGAN HILL, Calif. (BRAIN) — Livall, a designer and producer of smart bicycle riding systems including helmets and bikes, is now establishing a U.S. distribution network and a U.S. headquarters in Morgan Hill.
BOULDER, Colo. (BRAIN) — Kappius Components has launched a new ambassador program, the Kappius Collective, and is looking for influential members of the cycling community to help grow and represent the brand.
BOULDER, Colo. (BRAIN) — RockyMounts has relocated its offices, warehouse and retail store to a new location a mile away from its former headquarters in Boulder.
The new location has 65 percent more square footage than its previous home.
PORTLAND, Ore. (BRAIN) — Children's bike brand Islabikes has donated 14 bikes to the Community Cycling Center in Portland, Oregon.
WILTON, Conn. (BRAIN) — Dorel Sports has named Dean Stojanovic vice president of international sales operations, based at the division's headquarters in Wilton, Connecticut.
EUGENE, Ore. (BRAIN) — In honor of National Bike Month, Rolf Prima is offering bike shop workers an employee purchase program throughout the month of May.
The wheel maker's Built on Demand custom program is also discounted, and shop employees can get a free custom decal upgrade.
MINNEAPOLIS (BRAIN) — Kinetic has expanded its relationship with Minneapolis-based Adventure Advertising. Adventure, which has served as Kinetic's marketing agency of record since early 2015, will now also lead the company's public relations efforts.
STOCKHOLM (BRAIN) — Thule Group saw sales growth of 6 percent in the first quarter, reporting its strongest sales in Europe. The company introduced new products in several categories in the quarter and announced a reorganization of its North American distribution structure.
NOVATO, Calif. (BRAIN) — Marin Mountain Bikes Inc. has donated four mountain bikes to the San Rafael (California) Fire Department to use in a bicycle-mounted Fire Medic program.
IRVINE, Calif. (BRAIN) — Felt Bicycles has made four new hires in sales, product management and marketing — including industry veteran Adam Micklin as director of sales, international.
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