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Joe Parkin joins Enduro Mountainbike Magazine

Published December 1, 2014

STUTTGART, Germany (BRAIN) — Joe Parkin, the former editor at Bike and Paved magazines, is joining the Germany-based Enduro Mountainbike Magazine as its chief editor for the U.S.

Parkin will be responsible for assembling and leading a team of editors and test riders in the United States and Canada, and managing Enduro's industry relations in North America.

Enduro is a bi-monthly digital magazine, with issues available for free download from the Apple App Store, Google Play and at The two-year-old title claims a 900 percent growth in readership in 2014, attracting 80,000 readers per issue. 

"I've been watching what these guys have been doing for a while now, and am truly excited for the opportunity," said Parkin. "The Enduro crew is so passionate and forward-thinking. The digital-magazine platform, and lack of large corporate oversight, allows Enduro to react quickly to both reader and industry trends. I know this is going to be a really cool ride."


Topics associated with this article: Media/Publishing

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