Marc Sani

Marc Sani

Marc was in the second month of a four-month kayak trip exploring the nooks and crannies of Baja’s 800-mile coastline when he received a cryptic message from home. Call Bill Tanler. A quick phone call from Bahia de Los Angeles and the deal was struck. They would launch Bicycle Retailer & Industry News in January 1992. Tanler, who passed away from a heart attack in 1999, lived to see BRAIN become the dominant trade magazine in the industry. Sani, who now serves as publisher, has helped steer the magazine over the years through several wrenching corporate transitions. Sani is a former wire service and newspaper reporter who thrives on news whether in print or on the web. He became interested in cycling and joined a local cycling club in the mid 1980s, but candidly admits that skiing is his first love and cycling was one way to stay in shape for backcountry powder.

All articles by Marc Sani

August 22, 2017
Wikimedia Commons photo by Sam Sailor.

NEW YORK (BRAIN) — For duty purposes, bike cassettes are once again being treated just like freewheels — exempt from all duty requirements, thanks to a recent ruling by the U.S. Court of International Trade.

Posted in Industry News
August 22, 2017

SANTA BARBARA, Calif. (BRAIN) — Elaine M. Enick, the wife of Specialized executive vice president Bob Margevicius, died Saturday in an accident near their home in this seaside community. She was 62.

Posted in Industry News
August 9, 2017
Camisasca and ECRM part ways due to changing market

SOLON, Ohio (BRAIN) — ECRM, the Ohio company that bought Lance Camisasca's PressCamp, has shut down the operation effective Wednesday due primarily to the ongoing weakness in the bicycle and outdoor markets.

Posted in Industry News
July 12, 2017

BEIJING (BRAIN) — Ofo, a Chinese company with plans to rewrite the global rules on bike sharing, got a $700 million cash infusion last week in another round of financing.

Posted in International
June 21, 2017

TAICHUNG, Taiwan (BRAIN) — Ocean freight rates from Asian ports to the West Coast are on the rise as shippers have reduced capacity and as the global economy posts stronger growth.  

Posted in International
June 5, 2017

TAICHUNG, Taiwan (BRAIN) — An article that popped up on a Chinese website that covers venture capital investment caused a stir last week. It reported that Ofo, a Chinese bike sharing company, was looking to purchase Giant Manufacturing.

Posted in International
April 19, 2017

MONTEREY, Calif. (BRAIN)—The message to retailers is simple: Embrace changes in the marketplace, especially consumer fixation with e-commerce, or your business could be in jeopardy.

Posted in Retail News
April 19, 2017

MONTEREY, Calif. (BRAIN) — It was the last sentence in a magazine review of a Harley-Davidson motorcycle that caught Clyde Fessler's eye. The reviewer described riding a Harley as like riding a hog through a doorway.

Posted in Retail News
March 23, 2017
IRC's display at Taipei.

TAIPEI, Taiwan (BRAIN) — For mountain bikers over 40, MTB tires from IRC were a "must have" back in the 1990s. But the Japanese company and its bicycle tires disappeared from the U.S. market after a disastrous fire at its South Korean factory pushed the company out of the market.

Posted in Product/Tech
March 23, 2017
Who is this female impersonator? Let us just say that the champagne was freely flowing and all were having a good time. But wearing a faux blonde wig was part of the price paid to sip a few glasses of late-show alcohol.

TAIPEI, Taiwan (BRAIN) — A roundup of chatter at the show.

Posted in International

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