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"The Comeback: Greg LeMond, the True King of American Cycling, and a Legendary Tour de France," will be published in hardcover in June. 

SYDNEY (BRAIN) — Bont Cycling's new Helix road shoe has a new cable closure system that wraps around the shoe, through the carbon chassis and back around the other side of the upper. The system uses a single BOA dial for closure and adjustment. 

CASTLE PINES, Colo. (BRAIN) — Italian Bicycle Group N.A., a bicycle import and wholesale distribution company of Italian cycling products to Canada, Mexico and the United States, is now distributing MB Wear cycling socks in the United States.

VANCOUVER, British Columbia (BRAIN) — The Rip Strip Lumbar Belt is part of the Race Face's 2018 soft goods collection, which was announced this week. 

Race Face said the belt is designed for storage for a mountain biker heading out for a quick trail ride or bike park session. 

MINNEAPOLIS (BRAIN) — Wolf tooth's new RoadLink DM modifies direct mount Shimano road rear derailleurs to enable use with wider range cassettes. The product fits Shimano's current generation R8000 Ultegra and R9100 Dura-Ace rear derailleurs.

MAYSVILLE, Ky. (BRAIN) — British bag maker Restrap has signed a manufacturing and distribution agreement with Wald Sports to produce a collection of Basket Bags specifically made for Wald bike baskets. The company also has launched a new front bag, the Rando.

ALBUQUERQUE, N.M. (BRAIN) — Lindarets' Thru Axle Wheel Mount was made to securely hold thru axle front wheels to a wall or other surface, for storage, display or transport. The company said it developed the product in part to hold wheels inside a Sprinter van while driving to bike rides and events. 

COTATI, Calif. (BRAIN) — Yuba Bikes new Electric Boda Boda, available this week, features a Shimano STEPS motor with three pedal assist settings and is available with traditional or step-thru frame style.

Tagged Electric bike

LIVINGSTON, U.K. (BRAIN) — Scottish clothing brand Endura has launched a new collection of aero clothing and helmets developed with Drag2Zero, a company founded by noted aerodynamicist Simon Smart.

BOULDER, Colo. (BRAIN) — Earlier this winter at Boulder's Sports Garage store, Ergon USA held the first of a series of demo events for its new women's saddle line. 

Photos by Mike Curiak.

MANCOS, Colo. (BRAIN) — The new Caribou model from Alpacka Raft claims to be the lightest and most packable full-size packraft on the market. It can carry a bike and it packs small enough to be carried on a bike's handlebars for dirt/water adventures.

BALLSTON SPA, N.Y. (BRAIN) — Designed to assist in removing thru-axle hub end caps without damaging them, Unior Bike Tools' Hub Genie works via an expanding collet on the inside of the end cap.

BOULDER, Colo. (BRAIN) — Donnelly is rolling out a 650b range of its X'PLOR tire series.

STOCKHOLM (BRAIN) — POC has launched a new aero road bike helmet model, the Ventral. The Swedish brand said the Ventral is "the fastest, most aerodynamic, ventilated, lightweight and safest helmet we have ever developed."

CHICAGO (BRAIN) — Po Campo's new Irving Backpack Pannier is an easily interchangeable bag that works equally well as a comfy backpack or a sturdy pannier and converts between the two in seconds.

PETALUMA, Calif. (BRAIN) — E-Thirteen has updated its TRS+ dropper post with new internals and a revised bushing layout to make the 170-millimeter-stroke post shorter in overall length than E-Thirteen’s 150-millimeter post.

COSTA MESA, Calif. (BRAIN) — Blending mobility and protection, the low-profile design of the Trail Skins 2 knee guards delivers unrestricted pedaling and all-day comfort while still meeting European standards for impact protection.

SQUAMISH, British Columbia (BRAIN) — The 7mesh WK2 women’s bib short is now in stores. The WK2 features Pull2P technology, providing the comfort and support of bib straps and the ease and simplicity of a pull-on. The WK2 retails for $150.

WATKINSVILLE, Ga. (BRAIN) — Tifosi Optics has released its SWANK sunglass, combining a lifestyle silhouette and a vibrant color palette with many of the technical features found in the brand’s high-performance sports sunglasses.

THOUSAND OAKS, Calif. (BRAIN) — The Rock Bar is a semi-rigid nylon and foam storage case that can attach to multiple locations on the bike — handlebars, downtube, toptube and even long seatposts.

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