Steve Frothingham

Steve is in his second stint at BRAIN. He was here at the beginning in 1992 while still working for a bike shop in Santa Fe, N.M. He wrote several articles for BRAIN's first issue and later joined the staff, eventually becoming managing editor and then executive editor.

After leaving BRAIN in 1997 he worked for several news organizations including The Associated Press and VeloNews before rejoining BRAIN as web editor in 2011.

He is based in Longmont, Colorado, and is an enthusiastic (and slow) road, mountain bike and cyclocross rider.

All articles by Steve Frothingham

November 7, 2019
Steven Goldmeier (left) with Alex, Alex's college friend, his mom Debbie, and his sister Julie (far right)

NEW YORK (BRAIN) — On President's Day weekend last year, the Goldmeier family got news that changed it forever.

Posted in Industry News
October 31, 2019
Screenshot of Haro's RideDelSol.com site.

VISTA, Calif. (BRAIN) — Haro Bicycle Corp. is one of thousands of companies dealing with lawsuits over their websites' compliance with the Americans With Disabilities Act.

Posted in Industry News
October 31, 2019
Photo from Customsnews.vn.

BINH DUONG, Vietnam (BRAIN) — Vietnam customs officials have seized a shipment of 313 bikes that was bound for the U.S., charging that the exporter had improperly labeled the bikes as “Made in Vietnam” to avoid U.S. tariffs on Chinese bikes. 

Posted in International
October 28, 2019
A screenshot of part of the USTR document granting the exclusion.

WASHINGTON (BRAIN) — The U.S. Trade Representative has granted a tariff exclusion for China-made carbon fiber frames, an exclusion requested by Parlee Cycles, Inc.

Posted in Industry News
October 28, 2019

OGDEN, Utah (BRAIN) — Organizationally, Enve is in new territory. Mavic, its fellow cycling brand within Amer Sports, has been sold to Regent. Meanwhile, Amer itself has been sold to a Chinese investor group. Where does that leave the Utah-based company?

Posted in Industry News
October 3, 2019
Hubs and cassettes were on the original list, but testimony from industry apparently led to their removal.

BLOOMINGTON, Minn. (BRAIN) — The industry escaped another potential tariff threat — this time on European hubs and cassettes — likely thanks to testimony in Washington from Matt Moore, QBP's counsel and chair of the legal and legislative committee for the Bicycle Product Suppliers Association.

Posted in Industry News
September 30, 2019
Electric motorcycles got a tariff exclusion. Some are doubtful that e-bikes got the same.

WASHINGTON (BRAIN) — More than a week after the Trump administration announced tariff exclusions, the industry is still unclear — or even "doubtful" — if e-bikes earned it. Meanwhile, exclusion requests pour in as importers and trade organizations hope to duplicate the success of singlespeed importer State Bicycle.

Posted in Industry News
September 26, 2019

LONGMONT, Colo. (BRAIN) — Facebook, apparently in an effort to curtail foreign influence in U.S. elections, made a Colorado bike accessory brand jump through regulatory hoops before letting it promote its "Bidon 2020" water bottles on the social network site.

Posted in Industry News
September 20, 2019

TEMPE, Ariz. (BRAIN) — While requests are still being accepted, so far just five importers asked for their products to be excluded from new tariffs. One of them, State Bicycle Co., received the exclusion.

Posted in Industry News
September 20, 2019
UPDATED: Still some uncertainty whether e-bikes were granted the exclusion.
Singlespeed bikes like this State 4130 are no longer subject to an extra 25% import duty.

WASHINGTON (BRAIN) — Singlespeed adult bikes and, apparently, e-bikes, have earned an unexpected reprieve from tariffs imposed by the Trump administration last year.

Posted in Industry News

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