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BRAIN Staff

All articles by BRAIN Staff

March 21, 2014
Left to right: Ignacio Estellés, Pablo Carrasco, José Manuel Banqueri

MADRID (BRAIN) — Rotor Bike Components has entered a new partnership with the Spanish private equity firm ProA Capital. The company said the agreement with ProA will "consolidate investment and provide growth capital for Rotor's ambitious business plan.

Posted in International
March 21, 2014
Light & Motion's new homepage.

MARINA, Calif. (BRAIN) — Light maker Light & Motion is refreshing its look across its website and packaging as the company completes it move into a new manufacturing and headquarters building.

Posted in North America
March 20, 2014

EUGENE, Ore. (BRAIN) — Wheel maker Rolf Prima has signed with Paragon Technologies to distribute the brand in South Africa and Namibia and handle all business in the region.

Posted in International
March 20, 2014

BEAVERTON, Ore. (BRAIN) — Rack maker Yakima says Costco Wholesale is not authorized to sell its products, despite two Yakima items appearing at its stores recently. The company said it's committed to selling only through its authorized dealers. 

Posted in North America
March 20, 2014

BOXTEL, Netherlands (BRAIN) — The new Dutch brand Allez Cycling offers cycling-themed T-shirts for men and women.

Posted in New Products
March 20, 2014

TORONTO (BRAIN) — The Bicycle Trade Association of Canada has retired its BTAC brand and renamed itself the Canadian Independent Bicycle Retailers' Association, CIBRA.

Posted in North America
March 20, 2014
This Rock Lobster was raffled to benefit Project Bike Trip.

SCOTTS VALLEY, Calif. (BRAIN) — Easton Cycling raised $45,000 for charity with the raffle of five handmade road bikes equipped with Easton components and wheels. 

Posted in North America
March 20, 2014

DALLAS (BRAIN) — Hans Johnsen Company's new 2014 catalog is now arriving in dealers' stores and is available on the distributor's website.

The new catalog has added hundreds of new products. New suppliers include BKOOL, Burley, Clement, Fyxation, Sigma, Skratch Labs and WD-40 Bike.

Posted in North America
March 20, 2014

LAGUNA NIGUEL, Calif. (BRAIN) — Lifeboat Events said its sixth annual PressCamp Summer event has reached its participating manufacturer capacity count of 25.

Posted in North America
March 20, 2014

STOCKHOLM (BRAIN) — The Bookman Cup Holder is intended to be a simple and attractive way to help city cyclists who also happen to be coffee enthusiasts.

Posted in New Products

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