BRAIN Staff

All articles by BRAIN Staff

September 3, 2015

HELSINKI (BRAIN) — Amer Sports, the owner of Mavic, is expanding in the indoor cycling market with a line of Spinner bikes being offered by Amer's Precor brand.

Posted in North America
September 3, 2015

BREMBATE, Italy (BRAIN) — 3T has appointed Karim Pine to spearhead a new dealer-direct sales initiative in North America. The Italian component and wheel brand said it will continue to sell through its existing North American distributors, VINA and QBP, alongside its dealer-direct effort.

Posted in North America
Company will continue sales through VINA and QBP.
September 3, 2015

FRIEDRICHSHAFEN, Germany (BRAIN) — Uvex' new Variotronic glasses adapt their tint to the light situation in less than 0.1 seconds, automatically or at the press of a button. 

Posted in New Products
September 2, 2015

RENO, Nev. (BRAIN) — Pro racer Teal Stetson-Lee is donning a race promotor's hat to help produce the first CrossReno event, planned for Sept. 19. The event will offer racers a preview of the 2018 USA Cycling Cyclo-cross National Championships, which will be held at the same venue.

Posted in North America
September 2, 2015

LEXINGTON, S.C. (BRAIN) — Tacx new NEO Smart, a Eurobike 2015 Award Winner, is a direct drive smart trainer that the company said offers the truest road feel, from long flat roads to steep descents, without the complication of calibrations and maintenance.

Posted in New Products
September 2, 2015
Lightweight Meilenstein carbon wheel

OLNEY, Ill. (BRAIN) — Magura USA has reached a deal with Lightweight to distribute the German brand's high-end carbon wheels throughout North America starting Oct. 1.

Posted in North America
September 2, 2015

STOCKHOLM (BRAIN) — Thule Group has agreed to sell its snow chain business to Schneketten AG – an Austrian company in the snow chain industry, for 10 million euros ($11.2 million) in cash and up to another 10 million euros based on sales in the coming seasons.

Posted in International
September 2, 2015

VALLEJO, Calif. (BRAIN) — Wren Sports now has as second regional service center in the U.S. as the company begins work with Alex Nutt and MTB Tandems to provide warranty and service work on all Wren suspension products.

Posted in North America
September 2, 2015

RICHMOND, Va. (BRAIN) — Greg LeMond is the co-author of "The Science of Fitness: Power, Performance, and Endurance," a new book that condenses the current state of exercise physiology into an easy-to-read paperback, loaded with practical advice and backed by 240 scientific literature references.

Posted in New Products

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