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BRAIN Staff

All articles by BRAIN Staff

June 20, 2013
Frequency of participation in biking. Source: NSGA 2013

MOUNT PROSPECT, IL (BRAIN) — Cycling participation remained relatively flat in 2012, up a negligible 0.4 percent last year to 39.3 million, according to the latest numbers from the National Sporting Goods Association. 

Posted in Studies/Reports
June 20, 2013

SHARON HILL, PA (BRAIN) — Nathan has hired its first tech rep to help educate retailers and consumers on its hydration, visibility and performance gear. The company also has redesigned its website to include more product information and training and safety tips.

Posted in North America
June 20, 2013

BOULDER, CO (BRAIN) — RecoFit Compression Gear has launched a crowd-funding campaign on Indiegogo.com to support its national expansion.

Posted in North America
June 19, 2013
The Chris King R45D hubset in red

PORTLAND, OR (BRAIN) — Chris King's R45 disc brake hubs are now available in time for shops to build wheels for the upcoming cyclocross season.

Posted in New Products
June 19, 2013
KETCHUM, ID (BRAIN) —Smith Optics has added three staffers to its marketing department since May and restructured the department with the appointment of Adam Greene to the role of marketing director, reporting to Blair Clark, Smith's senior vice president of sales and marketing.
 
Posted in North America
June 19, 2013

NEW YORK, NY (BRAIN) — Serotta and Blue Competition Cycles are joining Mad Fiber Wheels under the umbrella of the Divine Cycling Group, an investment group formed last year. DCG bought Mad Fiber, its first industry acquisition, in February.

Posted in Industry News
June 18, 2013

SEYMOUR, CT (BRAIN) — Thule has hired Chris Peck to become the company's new vice president of product development. Peck was most recently global vice president of R&D at Dorel's Cycling Sports Group.

Posted in North America
June 18, 2013

BRUSSELS, Belgium (BRAIN) — The European Two-Wheeler Parts and Accessories Industry Association (COLIPED) recently elected a new president and vice president at its general assembly. Jan Willem ten Dam, CEO of Ryde International, assumes the role of president and Erhard Büchel is now vice president. 

Posted in International
June 18, 2013

COSTA MESA, CA (BRAIN) — James Moore, owner of Moore’s Bike Shop in Hattiesburg, Mississippi, is the new president of the board of the National Bicycle Dealers Association.

Posted in Retail News
June 18, 2013
The Crossmax Enduro WTS wheel/tire combo

HAVERHILL, MA (BRAIN) — Mavic is introducing its first mountain bike wheel-tire combo, the Crossmax Enduro WTS. The wheelset, available in 26-inch and 27.5-inch versions, is intended for enduro racing. The company also is introducing a new shoe intended for the fast-growing discipline.

Posted in Product/Tech

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