WATERLOO, WI, (BRAIN)—Trek Bicycle has launched the "Go By Bike Challenge," a national pledge campaign sponsored by 1 World 2 Wheels—Trek's cycling advocacy initiative—that challenges people to put down the car keys and instead go by bike.
MADISON, WI (BRAIN)—Michael Blang has joined Saris Cycling Group as national sales manager.
Blang has a strong background in sales management and leadership skills, which he developed in a long and successful career at AT&T.
Retailers: Are high gas prices fueling your sales?
CARLSTADT, NJ (BRAIN)—Action Bicycle USA is now distributing Challenge Tires and Miche Components.
PORTSMOUTH, NH (BRAIN)—As of July 1, BaileyWorks is no longer solely owned by Jonathan Bailey. The 15-year-old messenger bag company recently got a cash boost to aid future growth and new owners who will provide operational and accounting expertise.
DOWNIEVILLE, CA (BRAIN)—The Downieville Classic has become the “it” event to go to on the industry calendar.
It turns out that Scott USA and Chris King Precision Components pair nicely off the bike as well.
LORIA, Italy (BRAIN)—Bankrupt Italian stem and handlebar maker ITM is negotiating with several potential buyers for its brand name and equipment, and managers expect to announce an agreement within the next two weeks.
COLOGNE, Germany (BRAIN)—IFMA is ending its run as a stand-alone bicycle industry trade show.
Looks like Trek is getting into the vending machine business. This "Trek Stop" vending machine is a test unit set up in front of Machinery Row Bicycles in Madison, Wisconsin, where you'll find energy bars, patch kits, water bottles, etc.
DELTA, British Columbia (BRAIN)—Rocky Mountain Bicycles has appointed Charles Russell as its director of sales, marketing and products for the brand globally, effective Aug 5.
FRIEDRICHSHAFEN, Germany (BRAIN)—Erich Reiss, the man behind Eurobike, is now telling people to go fly a kite—or to surf one, more accurately. He’s floating the idea of Kiteworld Europe, a kite surfing trade fair, as an adjunct to next year’s Interboot boat and water sports show.
MIAMI, FL (BRAIN)—J&B Importers will now be distributing Hudz “Enhancement Brake Hoods."
Hudz come in an assortment of 12 different colors and four models to fit levers by Shimano Dura-Ace, Ultegra, SRAM and Campagnolo.
"Cause out on the edge of darkness,
there rides a peace train
Oh peace train take this country,
come take me home again..."
—Cat Stevens, who e-mailed BRAIN yesterday after reading about Portland's road rage incident.
BRUSSELS, Belgium (BRAIN) — Tenneco Inc. has entered into a preliminary agreement to purchase the suspension business of Gruppo Marzocchi, an Italian-based worldwide leader in supplying suspension technology in the two-wheeler market.
VANCOUVER, British Columbia (BRAIN)—Sugoi Performance Apparel, a division of Dorel Industries, has hired Scott Parr as vice president of sales for North America.
NEWBURY PARK, CA (BRAIN)—Two Giant Bicycle dealers are to be featured in a news story for the "CBS Evening News with Katie Couric" tonight.
Broadcast news schedules are subject to change and the story may get moved to another date, depending on coverage of breaking news events.
LAGUNA HILLS, CA (BRAIN)—After it went live last month, cycling enthusiasts are flocking to Cyclist Village, a social-networking platform that connects all things cycling on a global scale.
PORTLAND, OR (BRAIN)—Wheels4Life, the charity started by mountain biking legend Hans Rey, has joined forces with Phil Sundbaum and the Summer Of Shred.