Industry News

BOULDER, CO (BRAIN)—Spyder, which recently launched a line of downhill mountain biking gear called Freeryde for spring 2008, has hired seasoned professionals with extensive brand growth experience for its Spyder Europe office and Boulder headquarters.

BENTONVILLE, AR (BRAIN)—TSG has a new license holder for the U.S. market in Bentonville, Arkansas, to handle sales, marketing and logistics for all bike and snow products. The new license holder has successfully established the Ironman helmet brand.

BUENOS AIRES, Argentina (BRAIN)—China’s Ministry of Commerce has expressed “serious concern” at Argentina’s recent restrictions on Chinese goods, including bicycles, shoes and apparel, textiles, leather, tires and wheels, toys and computers, according to The People’s Daily, China’s official voice.

SAN FRANCISCO, CA (BRAIN)—Mark Dwight, Timbuk2’s former chief executive officer, has partnered with Timbuk2’s founder, Rob Honeycutt, to launch a messenger bag company, Rickshaw Bagworks.

GRAND JUNCTION, CO (BRAIN)—Kreitler recently launched a brand new Web site at www.kreitler.com.

Tagged Web/Internet

SAN JUAN CAPISTRANO, CA (BRAIN)—Nielsen Media, parent company of Interbike, and the Bikes Belong Coalition, the bike industry's advocacy group for the United States, today announced a significant 10-year, multi-million dollar alliance that will boost efforts to get more Americans riding bicycles.

Tagged Tradeshows and conferences / Interbike

"I’m giving her all she’s got! I’m a PR Account Manager, not a magician!" Sean Leslie of Base Camp Communications in response to Web editor Jason Norman asking for Show Daily product information.

TAMPA, FL (BRAIN)—Industry veteran John Solinsky was hired by American Classic, to oversee OEM and International Distributor Sales and Project Development for the innovative wheel and component line.

MADISON, WI (BRAIN)—Pacific Cycle and Saris Cycling Group are issuing a challenge to Industry Cup crit racers: Put your money where your mouth is.

Tagged Events

"We just got lapped by an old lady in a walker." Chainsaw in "Summer School"

FRIEDRICHSHAFEN, Germany (BRAIN)—Eurobike’s first ever outdoor demo day, at Eichenberg, Austria, a venue that's a 35-minute bus ride from the main convention center, got a heavy dose of Mother Nature Wednesday as rain fell widely throughout the region.

Tagged Tradeshows and conferences / Eurobike

MADISON, WI (BRAIN)—Some members of the European Parliament will be cycling around during European Mobility Week in mid-September on Schwinn electric bikes.

BOULDER, CO (BRAIN)—Descente Athletic marketing manager Marco Coelho is leaving the company tomorrow.

IRVINE, CA (BRAIN)—PureFit recently donated 20,000 PureFit Nutrition Bars to U.S. troops in Iraq through the non-profit organization Operation Gratitude. Operation Gratitude lifts troops' morale by sending care packages to service members overseas.

Tagged Advocacy/Non-profits

FRIEDRICHSHAFEN, Germany (BRAIN) —Traffic clogged all roads leading to Eurobike Thursday as thousands of visitors poured into the exhibition center’s 13 halls to get a firsthand look at 2008 products. They weren’t disappointed.

Tagged Tradeshows and conferences / Eurobike

BOULDER CITY, NV (BRAIN)—Interbike show organizers have relocated the Outdoor Demo exhibition, which will be held Sept. 24-25.

Tagged Tradeshows and conferences / Interbike

LAGUNA HILLS, CA (BRAIN) —Outdoor Demo Calendar: Deadline is Thursday, September 6. Interbike Show Daily Calendar: Deadline to ensure inclusion is September 7. We will continue stuffing items in after that until we run out of time or room. First-come, first in.

Tagged BRAIN News / Interbike

"Donny was a good bowler, and a good man. He was one of us. He was a man who loved the outdoors... and bowling, and as a surfer he explored the beaches of Southern California, from La Jolla to Leo Carrillo and... up to... Pismo. He died, like so many young men of his generation, he died before his time.

The BRAIN crew wishes you and yours a Happy Labor Day! News will resume tomorrow.

Tagged BRAIN News

"If you judge people, you have no time to love them."
-Mother Teresa

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