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Posted June 17, 2016

SACRAMENTO, Calif. (BRAIN) — The Rally Cycling team, a pro road team sponsored by Rally Health and suppled by Diamondback, raised nearly $40,000 for UnitedHealthcare Children's Foundation with a promotion at last month's Amgen Tour of California.

Posted in North America Tagged Racing & Sponsorship
Posted June 17, 2016
FE Sports will also paint Ridley frames for the Australasian market.

PAAL-BERINGEN, Belgium (BRAIN) — FE Sports of Brisbane, Australia has established Ridley Australasia, the official sales, distribution and finishing partner of Ridley Bikes in Australia and New Zealand. FE Sports will both distribute and paint Ridley Bikes in Australia for the two markets.

Posted in International
Posted June 17, 2016

COLORADO SPRINGS, Colo. (BRAIN) — USA Triathlon has named Thorne Research its exclusive nutritional supplements partner.

Posted in North America Tagged Racing & Sponsorship
Posted June 17, 2016

BLOOMINGTON, Minn. (BRAIN) — When internet rumor mongers began chattering about problems at Surly Bikes, suggesting the QBP-owned brand was ripe for a shut down or sell off, brand manager Paul Zeigle decided to get ahead of the story.

Posted in North America
Posted June 16, 2016

HELSINKI (BRAIN) — Amer Sports has hired Sebastian Lund as its new chief HR officer and member of the company's executive board. Lund, who joins Amer Sports after a 20-year career at Procter & Gamble in the United States and Europe, replaces Terhi Heikkinen, who is leaving the company at the end of August.

Posted in International Tagged People
Posted June 16, 2016

LOUISVILLE, Colo. (BRAIN) — Pearl Izumi is announcing a new "60-Day Fit Guarantee" that applies to all Pearl cycling apparel purchased at any Pearl Izumi partner specialty bike shops.

Posted in North America
Posted June 16, 2016

SAUSALITO, Calif. (BRAIN) — OutsidePR has made two new additions to its team. Harry Benyon will be joining as an account manager, coming from London, England, where he gained experience working for brands in the European outdoor industry.

Posted in International
Posted June 16, 2016

GREENVILLE, S.C. (BRAIN) — Boyd Cycling has hired Aspekt Brand Communications as its agency of record for the U.S.

Posted in North America
Posted June 16, 2016

LEXINGTON, S.C. and LÉVIS, Quebec (BRAIN) — Hawley-Lambert has laid off 13 staff from its Lexington offices as it continues to integrate both companies and finalizes the transition of back-end functions to Lévis, Quebec.

Posted in North America
Posted June 16, 2016

SEATTLE (BRAIN) — Nuun & Ccompany will provide hydration education and product support at the REI Outessa Summits, three-day women's events to be held in Lake Tahoe in August and near Salt Lake City in September.

Posted in North America
Posted June 16, 2016

WHITE RIVER JUNCTION, Vt. (BRAIN) — Ibex Outdoor Clothing has hired Scott Parr to lead its sales team as vice president effective immediately.

Posted in North America Tagged People
Posted June 16, 2016

SALT LAKE CITY, Utah (BRAIN) — Settlement talks have apparently stalled between the Moab retailer Poison Spider Bicycles and the California-based offroad vehicle supplier Poison Spyder Customs.

Posted in Retail News
Posted June 16, 2016
Company is surveying retailers about their needs and wants.
Chris Chance with a new Yo Eddy.

ASHLAND, Ore. (BRAIN) — Fat Chance Bicycles, which returned from a long dormancy at the 2014 Interbike show, is now looking to build a small IBD dealer base alongside its consumer direct sales program.

Posted in North America
Posted June 16, 2016

MANCHESTER, N.H. (BRAIN) — Parts and accessories brand Serfas is the latest to join The Bike Cooperative's growing network of supplier partners. Effective immediately, members of the retail co-op will earn rebates on their purchases of all Serfas-branded products.

Posted in North America
Posted June 15, 2016

LONG BEACH, Calif. (BRAIN) — Pioneer Electronics USA’s Cycle Sports Division has unveiled Training Assist, a new feature on its SGX-CA500 GPS Cycle Computer to support athletes training with Pioneer’s line of Single Leg and Dual Leg Power Meters. 

Posted in Product/Tech
Posted June 15, 2016

MADISON, Wis. (BRAIN) — John Burke, president of Trek Bicycles, has authored a new book, “12 Simple Solutions to Save America,” which becomes available this week on Amazon and Barnes & Noble. It’s the second book by Burke, who released his first book on his father’s life in 2012.

Posted in North America
Posted June 15, 2016

SAN JUAN CAPISTRANO, Calif. (BRAIN)  — Interbike has signed up the Trombone Shorty & Orleans Avenue band to headline the Fall CycloFest festival at the U.S. National Whitewater Center, in Charlotte, North Carolina.

Posted in North America Tagged Events / Interbike
Posted June 15, 2016
New issue also examines Canyon's impending arrival in the U.S., and Shimano's pricing changes.

LAGUNA HILLS, Calif. (BRAIN) — The June 15 issue of Bicycle Retailer & Industry News, landing in mailboxes and email inboxes this week, features our annual e-bike report, a 12-page package devoted to the fast growing market for electric bikes.

Posted in Retail News Tagged BRAIN News
Posted June 15, 2016

CHAPEL HILL, N.C. (BRAIN) — During National Bike Month in May, Performance Bicycle and its customers raised $17,522 for the Rails-to-Trails Conservancy via a combination of customer donations and matching funds from the retailer.

Posted in Retail News
Posted June 14, 2016

DENVER — The Electric Bike Expo heads to Denver on Friday, giving consumers an opportunity to test ride more than 100 electric bikes from several exhibiting brands.

Posted in Industry News Tagged Electric bike

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