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Posted June 8, 2016

AUBURN, Wash. (BRAIN) — Ortlieb USA has updated its website, adding a “more robust” B2B portal and SmartEtailing’s Buy Local Now function for connecting consumers to shops selling the brand’s waterproof bicycle bags and accessories.

Posted in North America
Posted June 7, 2016

MONTRÉAL (BRAIN) — On our first day touring bike shops in this proud and historic city, the BRAIN Dealer Tour saw a mature market and riding community, with stable, long-standing retailers who serve passionate roadies, commuters and adventurers.

Posted in Retail News Tagged BRAIN News / BRAIN Dealer Tour
Posted June 7, 2016

NAPA, Calif. (BRAIN) — When Brad Dropping, owner of Napa Valley Bicycle Tours, learned that a section of Napa Valley’s first separated bike path would open this summer, he began looking for a space for another location.

Posted in Retail News
Posted June 7, 2016

MONTRÉAL (BRAIN) — Bicycle Retailer's first Dealer Tour of 2016 begins Tuesday morning in Montréal as editors set out on bikes to visit a dozen bike shops in this francophone city.

Posted in Retail News Tagged BRAIN Dealer Tour
Posted June 6, 2016

WATERLOO, Wis. (BRAIN) — Trek has launched a scholarship-based program to sponsor women technicians to attend the School of Certified Service at the company’s Waterloo headquarters.

Posted in North America
Posted June 6, 2016

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike announced Monday that it will offer a new Marketplace opportunity at this year’s OutDoor Demo (ODD) designed to encourage on-site sales of new products and closeouts to retailers and their staffs.

Posted in North America Tagged Events / Tradeshows and conferences / Interbike
Posted June 6, 2016

LEXINGTON, South Carolina (BRAIN) — Hawley has signed on as Blackburn’s exclusive distributor for bike products in the U.S., complementing the accessories brand’s existing direct business.

Posted in North America Tagged Distributor news
Posted June 6, 2016
Paul Lew (left) and Edco owner and CEO Rob van Hoek

PHOENIX (BRAIN) — Edco Engineering BV has announced that carbon innovator Paul Lew will join the Swiss component company as a partner. Lew will expand and build Edco’s line of cycling components, including its carbon and alloy wheels. He will work alongside CEO and owner Rob van Hoek, who purchased the company in 2007.

Posted in North America Tagged People
Posted June 3, 2016
Former Vista Outdoor, BRG Sports and Nike exec starts at the power meter company in August.

BOULDER, Colo. (BRAIN) — Stages Cycling has hired Bernie Doering from Vista Outdoor. Doering will head marketing and sales for Stages Cycling's outdoor business, a new position for the company, which sells power meter cranks for bikes as well as stationary bikes for the fitness club market.

Posted in North America
Posted June 3, 2016

BREMBATE, Italy (BRAIN) — Italty's 3T Cycling Srl will acquire THM Carbones GmbH, a high-end carbon components brand based in Germany. The companies said the acquisition will be completed in August.

Posted in International Tagged Mergers & Acquisitions
Posted June 3, 2016

BERKELEY, Calif. (BRAIN) — GU Energy Labs has appointed Verde Brand Communications as its public relations agency of record. 

Posted in North America
Posted June 3, 2016

SUN VALLEY, Idaho (BRAIN) — Club Ride Apparel has restructured its sales force, switching from independent to factory reps in many areas of the country. 

Posted in North America
Posted June 2, 2016
The Slovenian tool brand now supplies four UCI WorldTour teams.

LONDON (BRAIN) — Unior Bike Tools is now the official partner of four UCI WorldTour teams: Etixx-Quick Step, Movistar,  Trek– Segafredo and, now, Team Sky. Mechanics from these teams use Unior tools and are involved in the development of new and improved products.

Posted in International Tagged Racing & Sponsorship
Posted June 2, 2016
CPA will meet with the UCI on Friday to discuss the issue.

ESTAVAYER-LE-LAC, Switzerland (BRAIN) — The pro road racers' association said it will have to see some changes to disc road brakes before it would agree to further testing of the brakes in the pro peloton.

Posted in International Tagged Racing & Sponsorship
Posted June 2, 2016

LAGUNA HILLS, Calif. (BRAIN) — Nominations are now being accepted for two of the six retail categories for the IB Awards to be presented at the third annual Interbike Awards Gala.

Posted in Retail News Tagged Awards / BRAIN News
Posted June 2, 2016
New hires join with experience from BRG Sports, Gap, Coach, and Nike.

SAN FRANCISCO  (BRAIN) — Timbuk2 has made four key executive appointments, saying the new hires signal "a new era in leadership" at the company. The new hires include Azul Couzens who was most recently the director of marketing at BRG Sports. Couzens is joining Timbuk2 as head of marketing.

Posted in North America Tagged People
Posted June 1, 2016
Ken Meidell

Meidell has more than 15 years experience in executive roles at Outdoor Research and Cascade Designs, and previous positions in technology and consulting.

Posted in North America
Posted June 1, 2016

Jordahl has been with Framed a year and a half. His duties have included managing Framed’s retail shop in St. Paul and working in sourcing and as a rep coordinator for the brand.

Posted in North America Tagged People
Posted June 1, 2016

LAGUNA HILLS, Calif. (BRAIN) — The new June 1 issue of Bicycle Retailer & Industry News features articles about the growth in bike share programs nationally, and the recent spate of bankruptcies among sporting goods retail chains.

Posted in Retail News
Posted June 1, 2016

LAKE OSWEGO, Ore. (BRAIN) — Yakima Products, Inc. has brought on two new sales representation teams to its U.S. sales force.

Posted in North America Tagged Sales Reps

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