News

Posted April 21, 2017

MONTEREY, Calif. (BRAIN) — Kids' bike companies are flooding the Sea Otter expo this year, and most of them are clustered around the skills area for young riders. These are not full-line bike brands that offer kids' bikes as an afterthought.

Posted in Product/Tech Tagged Sea Otter Classic
Posted April 21, 2017
Dr. Kit Yarrow

MONTEREY, Calif. (BRAIN) — One dominant "brutal truth" that emerged at this year's Bicycle Leadership Conference, which wrapped up Thursday in Monterey, was this: The industry is struggling to keep up with, adapt to and embrace changing consumer behaviors.

Posted in North America Tagged Bicycle Leadership Conference
Posted April 21, 2017

SARATOGA SPRINGS, N.Y. (BRAIN) — Ben Serotta is making bikes again, with two projects in the works: One small and one semi-big.

Posted in North America
Posted April 21, 2017

MONTEREY, Calif. (BRAIN) — Niner Bikes' Colorado headquarters is just 12 miles from Push Industries, a company that does suspension service and produces its own shocks and other parts.

Posted in Product/Tech Tagged Sea Otter Classic
Posted April 21, 2017

SANTA CRUZ, Calif. (BRAIN) — Zero Motorcycles will be included in the support fleet for the Big Bear Lake Time Trial stage of this year's Amgen Tour of California.

Posted in North America
Posted April 21, 2017

MONTEREY, Calif. (BRAIN) — It’s called DRAFT, and PeopleForBikes had the idea for it about two years ago. The first one was held in Denver and drew 95 people. DRAFT brings together people to talk bikes and build community while enjoying craft beer. 

Posted in Industry News Tagged Bicycle Leadership Conference
Posted April 21, 2017
Kona's Remote plus-size e-MTB

MONTEREY, Calif. (BRAIN) —Don't pin the "adventure bike" tag on Kona’s new generation of road-plus-tired, disc brake Rove bikes. “It’s more our take on an endurance road bike than it is on something like an adventure bike,” product manager Ian Schmitt says.

Posted in Product/Tech Tagged Consumer Expos and Rides / Sea Otter Classic / Tradeshows and conferences
Posted April 20, 2017

MONTEREY, Calif. (BRAIN) — X-Fusion is closing its U.S. headquarters in California and moving customer support to an outside facility in Reno, Nevada — a move necessitated by the costly construction of a new dedicated factory for the suspension brand in Taichung, Taiwan.

Posted in North America
Posted April 20, 2017

MONTEREY, Calif. (BRAIN) — Marin Mountain Bikes has released a new mountain bike at the Sea Otter Classic using a suspension design from Naild, a company formed by industry veteran Darrell Voss. 

Posted in Product/Tech Tagged Sea Otter Classic
Posted April 20, 2017

BROOMFIELD, Colo. (BRAIN) — SealSkinz USA which is exhibiting at the Sea Otter Classic for the first time, has hired its first rep group to cover Arizona, California, and Nevada: The Legacy Group, whose principal is Tom Caldwell.

Posted in North America Tagged Sales Reps / Sea Otter Classic
Posted April 20, 2017

MONTEREY, Calif. (BRAIN) — Now that the novelty is over, the e-MTB race at Sea Otter can focus on fun.

Posted in North America Tagged Electric bike / Sea Otter Classic
Posted April 20, 2017
Vintage Electric Café

Editor’s note: This article appears in the festival guide for this year’s Sea Otter Classic, which starts Thursday and runs through Sunday. Visit bicycleretailer.com later this week for on-site coverage from Sea Otter.

Posted in North America Tagged Electric bike / Sea Otter Classic
Posted April 20, 2017

MONTEREY, Calif. (BRAIN) — WTB introduced a new tire in its Road Plus line today at the Sea Otter Classic. The new Byway Road Plus TCS tire is a 650x47c size, with tread and casing designed "to encourage riders to stray even farther into the dirt," the company said.

Posted in Product/Tech Tagged Sea Otter Classic
Posted April 20, 2017
Moderator Luke Musselman of Hwa Fong Rubber, Arnold Kamler, CEO of Kent International, Specialized executive VP Bob Margevicius and Pat McGinnis, a VP at Hawley Lambert

MONTEREY, Calif. (BRAIN) — The impact of high inventory levels on the specialty channel was felt especially hard last year. But gaining a better grasp on inventory and forecasting is a complicated issue that bike brands feel they are ill-equipped to solve quickly.

Posted in Industry News Tagged Bicycle Leadership Conference
Posted April 19, 2017
Company says its Beeline2U program is ideal for brands that don't have technology to integrate systems.

SAN CARLOS, Calif. (BRAIN) – Beeline Bikes has launched a new program that allows speciality product brands to use its network of mobile bikes shops for fulfillment.

Posted in Retail News Tagged Mobile service
Posted April 19, 2017

MINNEAPOLIS (BRAIN) — Industry veterans Nic Sims and Scot Boulbol have formed a new PR/marketing agency, called Simbol Communications. The company's first client is Wolf Tooth Components.

Posted in North America
Posted April 19, 2017
Historic New York City bike maker moves some production to new facility in South Carolina.

CONWAY, S.C. (BRAIN) — With dignitaries from state government, the mayor and the city council chairman in attendance, the Myrtle Beach Economic Development hosted Worksman Cycles' official ribbon cutting ceremony on Tuesday for its factory here.

Posted in North America
Posted April 19, 2017

MONTEREY, Calif. (BRAIN)—The message to retailers is simple: Embrace changes in the marketplace, especially consumer fixation with e-commerce, or your business could be in jeopardy.

Posted in Retail News Tagged Omnichannel / Web/Internet / Bicycle Leadership Conference
Posted April 19, 2017

MONTEREY, Calif. (BRAIN) — It was the last sentence in a magazine review of a Harley-Davidson motorcycle that caught Clyde Fessler's eye. The reviewer described riding a Harley as like riding a hog through a doorway.

Posted in Retail News Tagged Bicycle Leadership Conference
Posted April 19, 2017

BOULDER, Colo. (BRAIN) — Suppliers selling e-bikes saw an increase in business over the first quarter as shipments grew 88 percent, but that is about the only good news in Q1.

Posted in Studies/Reports

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