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Posted February 18, 2014

LONG BEACH, Calif. (BRAIN) — Consumer electronics giant Pioneer Electronics is introducing a new power meter, slightly different from what the company showed at last year's Interbike.

Posted in Product/Tech
Posted February 17, 2014

SAN RAFAEL, Calif. (BRAIN) — Trips for Kids' 16th annual "Meet the Mountain Bike Pioneers Bash," held last weekend, raised $1,400 for Trips for Kids and the NorCal High School Cycling League.

Posted in North America Tagged Advocacy/Non-profits
Posted February 14, 2014

MORGAN HILL, Calif (BRAIN) — Close to 135,000 people have viewed Donny Perry's slide presentation  comparing bike mechanics' annual salary to what an average high school dropout makes in a year (spoiler alert): According to one source, the bik

Posted in North America
Posted February 14, 2014

LAGUNA HILLS, Calif. (BRAIN) — Bicycle Retailer and Industry News is looking for new product information and news to include in its annual Sea Otter Festival & Gear Guide that will be handed out at the four-day festival in April and distributed to retailers and BRAIN’s subscriber base before the event.

Posted in North America Tagged Media/Publishing / Events / Sea Otter Classic / IBD Summit
Posted February 14, 2014

WILMINGTON, Del. (BRAIN) — Blue Bicycles has been named the "official bike" of the Eleonore Rocks Ambassador Team.

Posted in North America
Posted February 14, 2014

PHILADELPHIA (BRAIN) — Fuji Bikes and Breezer Bikes are accepting applications from dealers who would like to host an event on the brand's 6-month U.S. demo tour. The demo events are intended to provide dealers and consumers an opportunity to test the brands' latest products and technology.

Posted in North America
Posted February 14, 2014

VISTA, Calif. (BRAIN) — Haro Bikes has named Traffic GmbH as the distributor of Haro and Premium-branded products in Germany and Austria.

Posted in International
Posted February 13, 2014

JACKSON, Wyo. (BRAIN) — PR firm Verde Brand Communications has created an action sports and lifestyle division, which is being led by Verde's Keith Cozzens.

Posted in North America Tagged People
Posted February 13, 2014
Company to be renamed BRG Sports

VAN NUYS, Calif. (BRAIN) — Easton-Bell Sports, Inc. has agreed to sell its Easton baseball and softball business to Bauer Sports for $330 million, the company announced Thursday. It also said it is close to selling its Easton hockey business to "a third party."

Posted in North America Tagged Mergers/Acquisitions
Posted February 13, 2014

MONTREAL (BRAIN) — Assos has hired Beth Leibo as its central territory manager, the company announced this week. Leibo will manage sales and retailer support in 14 states in the middle of the U.S., from the Dakotas south to Louisiana.

Posted in North America Tagged People
Posted February 13, 2014

SALT LAKE CITY (BRAIN) — Scott Sports, now headquartered in Utah, is sponsoring the state's high school mountain bike racing league with a program that the company said will ensure any kid who wants to ride has the equipment to do so. 

Posted in North America Tagged Competition
Posted February 13, 2014

BOSTON, Mass. (BRAIN) — BMC is moving its U.S. subsidiary from Boston to San Diego, and expects to be up and running in the new building the first week of March.

Posted in North America
Posted February 12, 2014

FRIEDRICHSHAFEN, Germany (BRAIN) — Due to strong demand for booth space, Eurobike organizers are opening additional exhibit space outside the Messe Friedrichafen grounds—between the halls—where it previously featured a bike obstacle course.

Posted in International Tagged Eurobike
Posted February 11, 2014

SOUTH EL MONTE, Calif. (BRAIN) — Micargi Bicycles has hired 40-year industry veteran Gary Hoisington as director of design and engineering and brand manager.

Posted in North America
Posted February 11, 2014

KETCHUM, Idaho (BRAIN) — Clothing brand Club Ride is reporting sales of $1.7 million last year, a 119 percent increase over 2012, when the company's net sales were $779,000.

The privately held company voluntarily publishes its sales figures.

Posted in North America Tagged Earnings/Financial Reports
Posted February 11, 2014

CEDAR PARK, Texas (BRAIN) — Fallbrook Technologies, the manufacturer of NuVinci continuously variable planetary drivetrains, has hired Rick Soberanis as its "chief accelerator of sales and business development" for bike North America. Soberanis started working with Fallbrook's NuVinci bicycle division on Feb. 2.

Posted in North America Tagged People
Posted February 11, 2014

FRYEBURG, Maine (BRAIN) — Downeast Bicycle Specialists is holding its 2014 open house in Peabody, Mass., this year to allow more Boston-area retailers to attend.

Posted in North America Tagged Events
Posted February 11, 2014

DENVER, Colo. (BRAIN) — Rudy Project has signed a multi-year agreement that designates Rudy Project as the Official Helmet of Ironman for North America, the company announced this week. 

Posted in North America Tagged Competition
Posted February 11, 2014

NEWBURY PARK, Calif. (BRAIN) — Giant USA has hired Dave Maurer as its central region sales manager, the company said. Maurer, who until recently was the central region sales manager for Trek, will start with Giant on Feb. 17.

Posted in North America Tagged People
Posted February 11, 2014

SAN MATEO, Calif. (BRAIN) — Action camera maker GoPro, Inc. said it plans to offer a registered initial public offering of its common stock.

Posted in North America

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