SANTA MONICA, Calif. (BRAIN) — Santa Monica is debuting its latest environmental initiative: Breeze Bike Share, presented by Hulu, this week. The program will offer 500 bikes across 75 stations and provide residents with a sustainable way to get around town, according to city manager Rick Cole.
SANTA MONICA, Calif. (BRAIN) — Riding on palm tree-lined bike paths and green lanes in Los Angeles’ Westside on the first day of the BRAIN Dealer Tour, it’s clear that even though this region is renowned for its car-choked streets, a cycling oasis has sprung up in some of its affluent neighborhoods.
MADISON, Wis. (BRAIN) — Trek Bicycle will turn-on its new website — with its much-discussed online bike sales feature — "very, very soon" a company spokesman told BRAIN on Wednesday.
AUSTIN, Texas (BRAIN) — BSX Athletics, which introduced a non-invasive blood lactate measuring cuff last year, has officially launched the second generation of the device
AUSTIN, Texas (BRAIN) — Austin retailer Division 1 Bicycles has closed after three years in business, and its remaining inventory will be auctioned off Nov. 21 through Austin Auction Gallery.
BROOKLYN, N.Y. (BRAIN) — Brooklyn-based Champion System (U.S.) has agreed to unite and control business from the former Champion System (Canada). The brand is now being called Champion System North America, effective immediately.
SAN CLEMENTE, Calif. (BRAIN) — Retailers looking to make a splash with their window displays can project nearly anything — including videos or websites — onto their front window with technology from ProDisplay USA. An optional touch screen feature would allow passersby to interact with the display.
DENVER (BRAIN) — Two Denver brands, Domahidy Designs and Pactimo, are teaming up to offer race teams and other groups a program to get custom matching bikes and clothing.
DUNDAS, Ontario (BRAIN) — Canadian sock maker SAKO7 has signed Moore Large Distribution UK to carry the full range of SAKO7 apparel and accessories, with stock set to be available later this month.
DALLAS (BRAIN) — Velowürks has signed an agreement for J&B Importers Inc. to distribute the brand's Prime floor pump to IBDs throughout the U.S. market.
TORONTO (BRAIN) — KindHuman Bicycles is now distributing directly to IBDs in the U.S. and Canada. The high-end bike brand previously was sold primarily consumer direct with a handful of dealers, including a company store in Toronto.
LOS ANGELES (BRAIN) — Bicycle Retailer’s final dealer tour of 2015 rolls out Tuesday morning in Los Angeles as editors, sponsors and guests set out on bikes to visit shops in several neighborhoods and cities along the sprawling Southern California region.
CINCINNATI (BRAIN) — Oakley Cycles, a 34-year-old retail business, will move to a new location in January, and will change its name, as well.
BLOOMINGTON, Minn. (BRAIN) — Rather than one Global Fat Bike Summit as in the past, QBP will host four regional summits next year. The summits are meetings to discuss trail access and other issues affecting the growing activity of bike riding on snow. QBP has hosted four previous annual Global events.
CHICAGO (BRAIN) — Alex Wassmann will be departing SRAM, effective Nov. 30. Wassmann spent more than 20 years at SRAM in a range of roles through two separate stints. Most recently he directed SRAM's sports marketing partnerships in triathlon, road and cyclocross.
BOULDER, Colo. (BRAIN) — PeopleForBikes conducted another "fly-in" lobbying trip to Washington last week, when 16 female bike industry executives met with lawmakers to discuss the transportation bill, trade issues and more.
LITTLE ROCK, Ark. (BRAIN) — A year after taking over leadership of Orbea USA, Gonzalo Garcia de Salazar has been promoted to global sales manager for the Spanish brand.
CHICAGO (BRAIN) — Abus Mobile Security Inc. is implementing a new minimum advertised price policy. Abus first implemented its MAP policy in 2011 and strengthened it in 2014. The company said the update provides easier to understand advertised pricing and stronger enforcement policies.
WILTON, Conn. (BRAIN) — Dorel Sports has promoted Nick Larsen to global head of parts and accessories for Cycling Sports Group. In the role, Larsen will oversee all aspects of the business from product design and development to distribution and sales. Larsen was previously creative director for P&A.
PHOENIX (BRAIN) — Pivot Cycles has hired Bryan Mason as domestic sales manager, supporting U.S. dealers as well as inside and independent reps.