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Posted July 5, 2016

NOVATO, Calif. (BRAIN) — Marin Mountain Bikes Inc. has hired industry veteran Alan Rowland as its Northern California sales representative.

Posted in North America Tagged Sales Reps
Posted July 5, 2016

MANCHESTER, N.H. (BRAIN) — Tifosi Optics has joined The Bike Cooperative as the newest supplier partner of the retailer co-op. Effective immediately, members of The Bike Cooperative will earn rebates on their purchases of all Tifosi-branded eyewear, parts and accessories.

Posted in North America
Posted July 5, 2016
Linda Travis

FORT COLLINS, Colo. (BRAIN) — Niner Bikes has hired Linda Travis as inside sales manager along with Scott Sherman as the company's newest independent rep for the Midwest 

Travis joins Niner from Sierra Trading Post, where she handled website planning.

Posted in North America Tagged People / Sales Reps
Posted July 5, 2016

STOCKHOLM (BRAIN) — Thule Group has acquired the Dutch company GMG B.V., a child bike seat brand that sells in the Benelux market.

GMG B.V. had sales of 6.1 million euros ($6.8 million) in 2015, mostly under the brand Yepp.

Posted in International
Posted July 5, 2016

SAN CARLOS, Calif. (BRAIN) — Shane Armando will take over as U.S. sales manager for Ritchey Design, effective Thursday.

Posted in North America Tagged People
Posted July 1, 2016
UPDATED

LEXINGTON, S.C. (BRAIN) — Hawley will soon start distributing Mavic products in the U.S. The brand will also continue dealer-direct sales. Amer Sports, the owner of Mavic and Enve, also announced a new joint sales structure on Friday.

Posted in North America
Posted July 1, 2016

SAN JUAN CAPISTRANO, Calif. (BRAIN) — Interbike is revamping its Fit Symposium, which will be held for the second time this year, during the Interbike expo in Las Vegas. This year's edition will be curated with Medicine of Cycling, a group that organizes an annual academic conference in Colorado Springs. 

Posted in North America Tagged Interbike
Posted July 1, 2016

ANTWERP, Belgium (BRAIN) — Shimano Europe has agreed to acquire Lazer Sport NV, the Belgian helmet brand.

The companies agreed to the deal on Thursday. After clearance from authorities, the acquisition is expected to close in the second half of this year, Shimano said.

Posted in International Tagged Mergers & Acquisitions
Posted June 30, 2016
This year, Over the Hump moved to a new venue just up the hill from its former spot.

SAN CLEMENTE, Calif. (BRAIN) — For the past three years, Matt Wenger and John Russell, who direct the popular midweek Over the Hump race series in Southern California, have thought about hosting a ‘non-number plate’ event in Orange County. 

Posted in North America
Posted June 30, 2016

GOLDEN, Colo. (BRAIN) — Yeti Cycles has expanded its sales and purchasing departments with the hire of Nat Campbell as national sales manager, Amanda Bell as international sales coordinator, and Kristin Glovac, as purchasing coordinator.

Posted in North America Tagged People
Posted June 30, 2016

NEVERS, France (BRAIN) — Activa Capital, a mid-market private equity firm, has taken a majority stake in Look Cycle, alongside the brand's existing owners, Dominique Bergin and Thierry Fournier.

Posted in International
Posted June 30, 2016

LONDON (BRAIN) — UK antitrust authorities have approved the proposed merger of Wiggle and Chain Reaction Cycles, and the two companies are expected to complete the merger soon.

The UK Competition and Markets Authority approved the proposed merger on Thursday. 

Posted in International
Posted June 29, 2016
Australia-based online marketplace moves up to title position prior to Tour de France.

IRVINE, Calif. (BRAIN) — BikeExchange, an online marketplace based in Australia and recently expanding internationally, has become a co-title sponsor of the newly named Orica-BikeExchange team, previously known as Orica-GreenEdge.

Posted in International Tagged Racing & Sponsorship
Posted June 29, 2016

BOULDER, Colo. (BRAIN) — PeopleForBikes has announced a program designed to significantly increase cycling in areas of 10 American cities over the next three years.

Posted in North America Tagged Advocacy/Non-profits / Green Lane Project
Posted June 29, 2016

PORTLAND, Ore. (BRAIN) — Showers Pass has hired Jeremy Rider as its new national sales manager in June. Rider has had a long career in the outdoor industry, most recently as the national sales manager at Zoic.

Posted in North America Tagged People
Posted June 29, 2016
Campagnolo USA partners with Masi on events.

CARLSBAD, Calif. (BRAIN) — To celebrate its 90th anniversary, Masi is hosting a series of events here over the weekend of July 30-31. The events are co-sponsored by Campagnolo USA.

Posted in North America
Posted June 28, 2016

BLOOMINGTON, Minn. (BRAIN) — Salsa Cycles told its dealers Friday that it plans to begin selling through select REI stores in July. The QBP-owned brand said it will sell model-year 2017 at 11 stores, and will be “starting small.”

Posted in Industry News
Posted June 28, 2016

CANTON, Mass. (BRAIN) — Kryptonite has launched a global Anti-Theft Protection Offer (ATPO) that covers select U-locks and chains from the company's line for as long as five years. The program is now available in 30 countries, including 24 in Europe as well as the United States and Canada.

Posted in Product/Tech
Posted June 28, 2016

BOULDER, Colo. (BRAIN) — The Bicycle Product Suppliers Association plans to launch a program to help new bike buyers "have more fun and ride safer on their new bikes."

Posted in North America
Posted June 27, 2016

KINGSTON, Mass. (BRAIN) — Bern Unlimited has hired industry veterans Mark Hubbell and Alan Rowland to handle sales in Northern California and Northern Nevada for its summer division.

Posted in North America Tagged Sales Reps

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