ONTARIO, Canada (BRAIN)—Trek Bicycle, and the Trek Store of Toronto, have teamed up to form the Trek Canada Mountain Bike Race Team.
EMMAUS, PA (BRAIN)—Bicycling Magazine has released "America's Top 50 Bike Friendly Cities."
There are many important things a city can do to gain Bicycling's consideration for this list: segregated bike lanes, municipal bike racks and bike boulevards, to name a few.
TAIPEI, Taiwan (BRAIN)—Taiwan's Giant Manufacturing Co, the world's largest bicycle maker by revenue, is planning to invest an initial $36 million (USD) on a new bicycle and electric car plant in eastern China, according to the AFP news organization.
Win $300 of Lezyne products and a ride with with Geoff Kabush and Andreas Hestler at this year's Sea Otter.
Click on link to find out more.
AMES, IA (BRAIN)—Cycle Force Group is now carrying Pedalite lighting products that include 360 Degree Visibility Pedal Lights, Baglite and Anklelite.
Pedalite International is a UK based company that designs, manufactures and distributes environmentally friendly safety products worldwide.
LOS ANGELES, CA (BRAIN)—Amaury Sport Organisation (ASO) and AEG, owners respectively of the Tour de France and the Amgen Tour of California cycling races, have expanded their media partnership to provide unprecedented coverage of the Amgen Tour of California in 2010.
HIGHLAND, CA (BRAIN)—Bahati Foundation Pro Cycling Team member Jorge Alvarado was struck and killed last Thursday evening in San Bernardino County by a teenager who was racing his car, according to local sheriff's officials.
MADONE, Italy (BRAIN)—Vittoria S.p.A. continues to shape its international expansion as it has appointed Ralph Prins to area sales manager of Benelux.
"Congrats to Phil Mickelson on his 3rd Masters victory. His wife and mom both battling breast cancer. They inspire us. Livestrong."
—Lance Armstrong (via Twitter)
VISTA, CA (BRAIN)—Masi Bicycles has appointed Monterey Industries as its exclusive distributor of Masi Bicycles and Brev. M parts in the UK and Ireland.
NEWBURY PARK, CA (BRAIN)—Giant Bicycle has introduced a new national retail education program focused on helping retailers market and sell to women.
BLOOMINGTON, MN (BRAIN)—The U.S. Consumer Product Safety Commission, in cooperation with Civia Cycles, has issued a volunary recall of about 800 Hyland bicycles and carbon bicycle forks.
The bicycle fork can crack or break, posing a fall hazard to the consumer.
WATERTOWN, MA (BRAIN)—Seven Cycles sales grew 10 percent over the first quarter compared with last year. The growth exceeded Seven's projections and in order to respond, the company is hiring across the board to keep up.
MADISON, WI (BRAIN)—Saris Cycling Group president Chris Fortune departs tomorrow on a one-week trip to Europe to tour urban bicycle centers and bring best practices back to his hometown of Madison.
SCOTTS VALLEY, CA (BRAIN)—Giro Bike has named Dain Zaffke as its new brand manager. He starts on April 14.
COSTA MESA, CA (BRAIN)—The NBDA Board approved a three-year partnership for Growth Cycle to create a dealer-focused staff training program for U.S. bicycle retailers.
GOODYEAR, AZ (BRAIN)—Industry veteran Bill Fields is recovering from viral encephalitis.
According to his wife Jennifer Fawcett, Fields will be in the hospital about another week and then go through acute rehabilitation.
If you follow Twitter than you don't have to read any further because you already know that the most famous social networker the bicycle industry has ever known, one Tim "Masiguy" Jackson, is a proud papa once again.
FARMINGTON HILLS, MI (BRAIN)—Retailers who are actively involved in marketing their products and/or services using Facebook may have a distinct advantage over their competitors, according to the latest Morpace Omnibus study.
SAN RAFAEL, CA (BRAIN)—Trips for Kids (TFK) has hired Andy Phelps to be its new Re-Cyclerly Bike Shop manager.
Phelps joins TFK with years of experience in retail bike shops ready to oversee the renovation of the Re-Cyclery Bike Shop located at TFK's national headquarters in San Rafael, CA.