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Posted July 5, 2010
HAVERHILL, MA (BRAIN)—Back in April, Pedro's pledged to donate $20,000 to a new initiative of the International Mountain Bicycling Association. Coming up with that amount on-the-spot would require deep pockets but instead Pedro's declared that it would deliver on its promise over the next two years.
Posted in North America Tagged Advocacy/Non-profits
Posted July 5, 2010
SCOTTS VALLEY, CA (BRAIN)—To celebrate the 97th edition of the Tour de France, Easton Cycling has partnered with Cyclingnews.com to give riders everywhere a chance to win a pair of the exact same carbon fiber wheels that will be used by the Easton-sponsored Team BMC Racing for each of the 21 days of the 2,200-mile race
Posted in North America
Posted July 5, 2010
MISSOULA, MT (BRAIN)—Adventure Cycling welcomes nominations for its 6th annual Bicycle Travel Awards.
Posted in North America Tagged Awards
Posted July 5, 2010
Industry veteran Rick Vosper will now be a regular contributor to the BRAIN Blog. Click on link to check out Rick's BRAIN Blog debut.
Posted in North America
Posted July 5, 2010
LEXINGTON, MA (BRAIN)—Rob Vandermark, founder and president of Seven Cycles, has teamed up with three partners to open Ride Studio Café in Lexington, Massachusetts.

Posted in North America
Posted July 1, 2010
MORGAN HILL, CA (BRAIN)—Specialized Bicycle Components has pledged $4,000 to the Marin County Bicycle Coalition following the arrest of a man accused of running down four cyclists in San Francisco June 2.

Posted in North America Tagged Advocacy/Non-profits
Posted July 1, 2010
DENVER, CO (BRAIN)—MapMyRide.com, the Internet's premier provider of online mapping and training tools for cyclists, and Versus, the exclusive television home of the Tour de France in the U.S., have partnered for the second consecutive year to present the 2010 Le Tour Challenge benefiting the American Diabetes Associat
Posted in North America Tagged Events
Posted July 1, 2010
LAGUNA HILLS, CA (BRAIN)—It’s not only the biggest race on the calendar for the pros, but also the industry.

Posted in North America Tagged Events
Posted June 30, 2010
TAIPEI, Taiwan (BRAIN)—It’s too early to tell what impact a newly signed trade agreement between Taiwan and China eventually will have on the bicycle industry.
Posted in International
Posted June 30, 2010
WASHINGTON, D.C. (BRAIN)—The U.S. Consumer Product Safety Commission, in cooperation with Felt Bicycles, have issued a voluntary recall of about 2,100 Felt model B12, B16 and S32 road bikes from 2009.

The manufacturer is ADK Technology Limited of China.

Posted in Recalls
Posted June 30, 2010
PHILADELPHIA, PA (BRAIN)—Pat Cunnane was in a Performance store in Raleigh, North Carolina, the other day when a customer walked in and asked whether the store had a Fuji Absolute 3.0 in stock. Cunnane immediately took note.

Posted in North America
Posted June 30, 2010
DENVER, CO (BRAIN)—More than 100 cyclists gathered on the west steps of the Colorado State Capitol early this week to voice their disapproval of a bike ban in Black Hawk, a small gambling town in the state that’s made headlines for its new ordinance.

Posted in North America
Posted June 30, 2010
DENVER, CO (BRAIN)—Primal Wear has repositioned sales manager Eric Truman to the newly created product manager position.

Posted in North America Tagged People
Posted June 30, 2010
WASHINGTON, D.C. (BRAIN)—Revolution Cycles has hired Angela Koch to the newly created of events and advocacy coordinator.

Posted in Retail News
Posted June 30, 2010
BOULDER, CO (BRAIN)—The Taiwan Bicycle Exporters Association (TBEA) has committed $50,000 per year for three years to the Bikes Belong Foundation.

Posted in North America Tagged Advocacy/Non-profits
Posted June 29, 2010
"And yes, this will be final Tour de France. It's been a great ride. Looking forward to 3 great weeks."

—Lance Armstrong tweeted.
Posted in North America
Posted June 29, 2010
NEW YORK, NY (BRAIN)—TAITRA, long recognized in the bicycle industry for its role in promoting the Taipei Cycle Show, is turning its focus to the outdoor and sporting goods industry.

Posted in North America Tagged Events
Posted June 29, 2010
SANTA FE, NM (BRAIN)—For the first time in over a decade Cinelli framesets are being offered as complete bikes to U.S. customers.

Posted in North America
Posted June 29, 2010
CHAPEL HILL, NC (BRAIN)—Performance Bicycle will open two new retail locations and relocate and remodel two other locations in Pennsylvania and California.

Posted in North America
Posted June 29, 2010
BERKELEY, CA (BRAIN)—Clif Bar & Company has begun selling family-owned common stock to its employees through an Employee Stock Ownership Plan (ESOP).

Posted in North America

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