SANTA ANA, CA (BRAIN)—Cygolite has created another virtual cycling game as a fun way to keep up your reflexes and win Cygolite prizes.
KENT, WA (BRAIN)—Since 1997 Seattle Bike Supply has been able to offer IBDs savings from the comfort of their own home. No travel, no frigid warehouse to visit. Dealers can just hit the recline bar, lean back and enjoy savings up to 72 percent on a variety of over 1,000 different products.
After beaming away from planet Earth for a while, BRAIN's favorite alien blog contributor Gregg Bagni has returned with the extra-terrestrial insights only he can provide. Check out his fine prose on the BRAIN blog on the front page.
LAGUNA HILLS, CA (BRAIN)—Are you wanting to engage your local bike shop in Safe Routes to School programs? Or, as a local bike shop, have you been looking for ways to get involved in the Safe Routes to School movement but haven't quite figured out how you fit?
GREENVILLE, SC (BRAIN)—Hincapie Sportswear (Hincapie) has added Arizona to Jason Losey’s sales territory.
GROVEPORT, OH (BRAIN)—Specialized has relocated its East Coast distribution center from Grove City to Groveport, Ohio, expanding its footprint by close to 50,000 square feet. The new building offers 225,000 square feet with the option to lease an additional 325,000 feet.
“Our mandatory system was antiquated and inefficient. The new voluntary system is accessible, fair, and supports families, avid cyclists and visitors to our city.”
SEATTLE, WA (BRAIN)—Recreational Equipment Inc. is responsible for a defective bicycle part manufactured by another company and sold under the REI brand, a Washington appeals court ruled, just days after the plaintiff died in a backcountry skiing accident, according to Courthouse News Service.
BAD NAUHEIM, Germany—The JD Group has expanded the role of its European headquarters to include sales of the TranzX brand of aluminum components.
MELBOURNE, Australia (BRAIN)—Imports of bicycles into Australia grew 12 percent in 2010 due to strong growth in the summer months, according to bicycle sales statistics released by Australian nonprofit Cycling Promotion Fund.
BOULDER, CO (BRAIN)—Bikes Belong is moving to a new, larger headquarters next week.
Its new 3,348-square-foot space at 207 Canyon Boulevard in Boulder, Colorado, is in the same building as the International Mountain Biking Association (IMBA). Bikes Belong current space was 2,500 square feet.
ANN ARBOR, MI (BRAIN)—Triathlon e-commerce retailer www.TheTriShop.com went live this week.
CHAPEL HILL, NC (BRAIN)—Performance Bicycle is opening six new stores across four different states this April. For the first time ever Performance will have a store in Idaho.
The grand openings will all occur on April 8.
The six locations include:
CAMARILLO, CA (BRAIN)—SmartEtailing has added retail-industry veterans Bill Duprey and Jim Rayburn to the SmartEtailing client services staff that assists and advises the company’s clients to help them achieve optimum results.
BOSTON, MA (BRAIN)—BMC has hired Karim Pine as general manager of its U.S. subsidiary.
Pine, who most recently worked as marketing director for Cadence Cycling and Multisport, replaces Fabio Selvig.
"The 2011 Amgen Tour of California route will not only showcase the beautiful and unique landscape of California, including some of the state's most scenic landmarks, but will provide some exciting new firsts for the race as well."
—Race organizer and AEG sports president Andrew Messick
INDIANAPOLIS, IN (BRAIN)—As Bicycle Garage Indy North customers may have noticed, Rivers Edge Shopping Center is getting a major facelift with new tenants in place for fall 2011.
CHICAGO, IL (BRAIN)—SRAM has hired Altino Lourenco as its marketing coordinator for France, Spain and Portugal.