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North America

BOULDER, CO (BRAIN)—Veltec Sports began its exclusive distribution of Lake cycling shoes on February 1.

Lake is the newest brand in the Veltec Sports premium brand cycling portfolio. Lake joins Descente, Shebeest, Vredestein, Prologo and Enervit.

Tagged Distributor news

BLOOMINGTON, MN (BRAIN)—The QBP catalog reached the doors of 5,000 independent bicycle retailers over the past few weeks, highlighting 30,000 SKUs from more than 400 vendors.

Tagged Distributor news

LOS ANGELES, CA (BRAIN)—Funn MTB is gearing up to spread the word on their products in the United States with the hiring of industry veteran Justin Schwartz.

Schwartz joins another industry veteran, Rich Vitiello, who is in charge of all OEM and aftermarket sales worldwide for Funn MTB products.

Doug Hall, national sales manager at Fox Head, Inc. and Jodi Hall (freelance PR consultant for various cycling ventures) have just added a second little mountain biker to their brood: Lucie Francesca Hall, born Jan. 30, 2010, 6 lbs. 6 oz. and 20-1/2 inches long.

MONTEREY, CA (BRAIN)—The Bicycle Leadership Conference, April 13-15 in Monterey, CA, has already drawn more retail attendees than in any of the past four years, including seven REI staff members.

Tagged Events

SANTA FE, NM (BRAIN)—Known for its high-end downhill, slopestyle, all mountain, dirt jump and XC bikes, Andorran-based Commencal is introducing its new PSR range of complete bikes into the U.S. market. The line features entry to mid-level hardtail XC bikes, with retail prices from $549 to $1,195.

CHICAGO, IL (BRAIN)—Sinclair Imports is now a distributor of SRAM road product.

Tagged Distributor news

CAMBRIDGE, MA (BRAIN)—Montague Corporation, a full-size folding bike company, has just launched a new Web site at (click on link).

Tagged Web/Internet

Congrats to the New Orleans Saints on last night's Super Bowl win over the Indianapolis Colts. Great team and an even better story.

SALT LAKE CITY, UT (BRAIN)—Specialized decided to move its West Coast distribution center from its headquarters in Morgan Hill, California, to Salt Lake City 11 years ago after taking a look at the cost per square foot of leasing a facility, the strong labor market and the ability to deliver orders to dealers in 11

TEMECULA, CA (BRAIN)—Intense Cycles has hired industry veteran Chris Allen (pictured) and lean manufacturing expert Jeff Moates to prepare for the next stage of growth.

HELSINKI, Finland (BRAIN)—Mavic’s net sales fell 13 percent in 2009 due to declining OEM orders and weak demand in the U.S., according to year-end financial results released Thursday by Mavic’s parent company, Amer Sports.

Tagged Earnings/Financial Reports

CHICAGO, IL (BRAIN)—In response to the international relief effort following the devastating earthquake in Haiti, BE Innovations, creators of ZYM electrolyte drink tablets, is donating both product—ZYM Endurance tabs—plus 30 percent of its online profits to the agency, Direct Relief International, which distributes

Tagged Advocacy/Non-profits

NUNSPEET, The Netherlands (BRAIN)—Shimano Europe Group has restructured its sales and marketing departments by integrating all European activities for Shimano products (Shimano, PRO and AIM brand) within one organization.

"The city really is more palatable when you have a straight shot through it, with less lights and less stop signs. I think cyclists deserve to have something similar to the freeway system."

MANCHESTER, NH (BRAIN)—The Bike Cooperative has added its 18th supporting vendor, with Topolino Technology now a supplier partner.

Members of the Cooperative can earn rebates on all purchases of Topolino products. Topolino is introducing their line through a demo wheel program with a buy-back guarantee.

FLETCHER, NC (BRAIN)—In recent years identifying proper headset fit for any given bicycle has been complicated by the evolution and introduction of new standards, as well as the use of tapered and conversion configurations, which often mix standards.

SAN DIEGO, CA (BRAIN)—Electra Bicycle Company has launched a new Apple iPhone application available for free download direct to your iPhone or from the iTunes Store.

SAN JUAN CAPISTRANO, CA (BRAIN)—Bike magazine editor Lou Mazzante, who has led the title for the past three years and has overseen two of the strongest volumes in Bike’s history, will leave the magazine at the end of the month to pursue other opportunities.

Tagged Media/Publishing

MADISON, WI (BRAIN)—Trek Bicycle is the title sponsor of the 2010 Dirt Series mountain bike skills program.


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