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SEATTLE (BRAIN) — Life Electric Vehicles completed the court-approved acquisition of Rad Power Bikes, the Florida-based e-mobility company said Thursday.

OMARURU, Namibia (BRAIN) — Onguza, a handbuilt steel bicycle company, has introduced the Bliksem, a gravel-plus addition to their range of frames made in Africa.

SAN MATEO, Calif. (BRAIN) — GoPro revenue increased slightly in the fourth quarter year-over-year but declined 19% for the year as the camera brand announced its AI-enabled processor will be spec'd in some cameras in the second quarter.

The ability to tie revenue numbers to marketing expenses is a powerful tool.

DURANGO, Colo. (BRAIN) — Hollow, an alpaca sock brand from serial entrepreneur Brian Davis, had sales of about $40 million last year, driven in part by extensive use of AI and LLM.

CrankTank's Cole Casperson.

KETCHUM, Idaho (BRAIN) — Ten years ago, about the time Scott Montgomery was co-founding the CrankTank industry marketing company, Search Engine Optimization (SEO) was still all the rage. Brands, e-commerce sites and online publishers researched key words and spread them out over their marketing copy in hopes that Google would rank their site high in its results.

Hans Rey

I’m writing because I care deeply about where bicycles — and electric bicycles — are headed.

WASHINGTON (BRAIN) — Todson is recalling about 40,245 Concord 360 Degree Rechargeable Light-Up helmets because they don't comply with mandatory safety standards. No incidents nor injuries have been reported.

The Spring/Summer 26 line includes the new Aeron model, shown.

BLOOMINGTON, Minn. (BRAIN) — Sidi is working with its exclusive U.S. distributor, QBP, to launch a new consumer website. The site, which is managed by QBP, offers direct sales and points consumers toward nearby stores.

VIENNA (BRAIN) — Privately held kids bike manufacturer woom reported its best financial year ever in 2025, with revenue increasing 27% and has now sold more than two million bikes since beginning in 2013.

SAN MATEO, Calif. (BRAIN) — The U.S. International Trade Commission upheld a judge's initial finding that a Chinese company violated federal law by importing and selling cameras that infringed on GoPro's intellectual property.

DULUTH, Ga. (BRAIN) — Fox Factory is reporting fourth-quarter sales of $118 million in its Specialty Sports Group business unit, which contains its bicycle and baseball/softball brands. The figure is 5% down from the fourth quarter last year.  

Import value dropped below $1B for the first time since 2006.
2025 imports (all sizes) by country of origin.

WASHINGTON (BRAIN) — The latest import figures show the U.S. imported 8.54 million bikes last year, 21% fewer than in 2024 and the lowest number in at least a decade. 

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Retailers - was 2025 profitable?

New Product

(BRAIN) — VAR Tools has released a refillable spray can that can dispense cleaners and degreasers, reducing empty aerosol cans.