News
COON VALLEY, WI (BRAIN)—Mt. Borah has just completed its latest upgrade to the company's stock cycling apparel website, www.mtborah.com (click on link).
Dealers now have a quick and easy way to place orders with Mt. Borah, 24 hours a day, seven days a week.
TARENTUM, PA (BRAIN)—It’s hard to find a more loyal Cannondale dealer than Pennsylvania native George Gatto.
Gatto Cycle Shop has been carrying Cannondale since the brand was in the motorcycle business.
CHICAGO, IL (BRAIN)—The SRAM Cycling Fund has awarded a $200,000 grant to be paid over two years to the European Cyclists’ Federation.
MILL VALLEY, CA (BRAIN)—Wilderness Trail Bikes has added Kenny Burt to the company’s U.S. Tech Rep team.
WTB is ramping up its tech rep team to strategically increase its brand awareness and sales across the country.
BLOOMINGTON, MN (BRAIN)—Quality Bicycle Products will now distribute Valencia Sport Group brands that include Sixsixone, Royal and Sunline.
Behold, BRAIN publisher Marc Sani on an Electra Townie.
Don't tell Jamie Ortiz you can't put in serious miles on an Electra. Ortiz pedaled her Electra Townie (shown here) 40 miles on Sunday from Ocean Beach south through downtown San Diego and across to Coronado Island.
MONTEREY, CA (BRAIN)—Top executives from across the industry spectrum will share their views on how the economic downturn is affecting our business in a panel at the Bicycle Leadership Conference next week.
CENTRAL ISLIP, NY (BRAIN)—A judge converted the Iron Horse Bicycle Company bankruptcy case from Chapter 7 liquidation to Chapter 11 reorganization on Tuesday.
LADERA RANCH, CA (BRAIN)—Ladera Cyclery closed its doors on Sunday after more than four years in business. The Orange County, California, shop fell victim to a combination of factors including plummeting sales in February and March, low cash flow and sky-high rent.
BRAUNSCHWEIG, Germany (BRAIN)—Germany’s Isaac Cycles has closed its German sales office where it handled marketing, taking orders, catalogs and more, according to Rudy Reimer, sales manager for Ochsner.
Ochsner distributes Isaac frames in the United States.
MONTEREY, CA (BRAIN)—Is your company in compliance with CPSIA rules? If you are unsure, do your company a service and join a collective industry effort by attending the Bicycle Leadership Conference during Sea Otter next week.
LAGUNA NIGUEL, CA (BRAIN)—Pedro's Christopher Zigmont has joined Press Camp as an advisor under the banner of a new company called Lifeboat Events.
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