News
WESTERLY, R.I. (BRAIN) — In classic tech startup fashion, Velotooler lends itself nicely to an elevator pitch (or more accurately, an Interbike booth pitch): It's Uber for bike mechanics.
GRAND JUNCTION, Colo. (BRAIN) — DT Swiss has hired Marty Caivano, formerly with IMBA, to help expand its event and technical support program.
SAN DIEGO (BRAIN) — BMC USA has hired David Votava to managing director for North America. Votava follows the three-year tenure of Chris McLaren, who is leaving BMC to become BicycleBlueBook's chief sales officer.
LAS VEGAS (BRAIN) — You don’t have to wander deep into the bowels of the Mandalay Bay to find electric bikes anymore. Several brands are “mainstreaming” e-bikes at their booths this year, as they quietly add electrified models to their 2017 lineups.
LAS VEGAS (BRAIN) — It was a star-studded night Thursday as the Interbike Awards ceremony included a reunion of cast members of the 1985 cycling film "American Flyers." The movie, which focuses on the lives of two brothers who race bicycles and travel across the U.S.
LAS VEGAS (BRAIN) — It's been a solid quarter century since Win Allen raced bikes seriously, but the competitive juices got flowing this week as he competed in Interbike's first Mechanics Challenge, presented by Park Tool.
MOUNT KISCO, N.Y. (BRAIN) — At the beginning of September Brad Accettella joined Eddy Merckx Cycles USA, as its new director.
Phillip Lucas, the previous director, will stay connected to the company as an independent consultant.
LAS VEGAS (BRAIN) — Detroit Bikes founder Zak Pashak launched the brand four years ago with one model in one color and one size. The black A-Type was the first bike welded with American steel in Pashak's 50,000-square-foot factory in Detroit.
LAS VEGAS (BRAIN) — Robert Provost, the CEO of Florida electric bike maker ProdecoTech, says he can lower a retailer's overhead — to less than 9 feet.
LAS VEGAS (BRAIN) — The brand named for the winningest road racer of all time is on a winning streak of its own. Eddy Merckx Cycles, after a few years of transition, is now slowly rebuilding its U.S. dealer base and is showing a greatly expanded and modernized bike product line here at Interbike.
LAS VEGAS (BRAIN) — Interbike's traditional opening Industry Breakfast took an emotional turn Wednesday as hundreds of attendees stood to honor retailer Chris Kegel, who was recently diagnosed with liver cancer.
LAS VEGAS (BRAIN) — REI is replacing its long-standing house brand for bicycles, Novara, with a new brand called Co-op Cycles. The member owned co-op announced the change and showed a handful of new Co-op bikes at a media preview event Tuesday evening, prior to the opening of Interbike on Wednesday.
LAS VEGAS (BRAIN) — Clement Cycling, Eddy Merckx and other brands joined forces to host cycling journalists on a three-day, 200-mile gravel ride ahead of this year's show.
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