HELSINKI, Finland (BRAIN)—Amer Sports Corporation, parent company of Mavic, announced on Monday a reorganization of its management structure in order to create one executive board to head up the outdoor equipment and apparel company.
MEQUON, WI (BRAIN)—Manitou has launched a new Web site that features a blog with action videos, product reviews, race results, technical information and links to other Manitou-related news.
TRENTON, NJ (BRAIN)—A bill in New Jersey seeking to regulate the sale of bikes equipped with quick releases came out of committee with language the industry has agreed not to resist.
It took our amateur video team three takes to get the interview right, but Burley CEO Michael Coughlin was a good sport. Check out the video interview on the BRAIN Blog (click on link).
WOODINVILLE, WA (BRAIN)—LeMond Fitness and its former distributor Life Fitness are waging a court battle over product and the distribution agreement itself.
"I'm waiting for naked men. I'm single."
—Melissa Paxton told the New York Daily News yesterday. Nearly naked cyclists in Toronto, Washington, New York and other cities said yesterday their annual World Naked Bike Ride was a protest against oil dependency.
SAN JUAN CAPISTRANO, CA (BRAIN)—Bike magazine has won a prestigious Maggie award at the Western Publishing Association’s (WPA) 58th Annual Maggie Awards, held at the Westin Hotel in Los Angeles.
WAIKIKI, HI (BRAIN)—A new mountain bike race is hitting the shores of Hawaii in October with a $166,000 prize purse—with the winner receiving $15,000.
DOWNIEVILLE, CA (BRAIN)—Now under a month away, this year’s Downieville Classic might take on a different feel than in years’ past.
BOULDER, CO (BRAIN)—Retail sales for outdoor stores grew 2 percent compared to last April, moving from $339 million to $347 million, according to the most recent edition of The Outdoor Industry Association (OIA) Outdoor Topline Report, produced for OIA by the Leisure Trends Group.
"Bear gone fishin', mermaids missin'
Got to get to the bottom of this
Kissin' the wound from the captain's harpoon
Unexpected moment of bliss
Loss is closer, tip of exposure
It's sunny at the edge of the sea
Baby knows what she really wants
LINCOLN, NE (BRAIN)—Tomac has hired Dan Roper as its new outside rep for the Wyoming and Utah territories.
PHILADELPHIA, PA (BRAIN)—The 25th annual TD Bank Philadelphia International Cycling Championship drew huge crowds in excess of 300,000 this past Sunday.
“It was just as crowded as it ever was,” said Pat Cunnane, president of Advanced Sports. “There were actually more participants in the ride.”
VENTURA, CA (BRAIN)—SmartEtailing.com has partnered with MapMyFitness to bring cutting-edge fitness applications to its clients’ Web sites.
MINNEAPOLIS, MN (BRAIN)—Specialized cemented its commitment to the transportation category this week by launching its Globe brand, a line of five lifestyle driven bicycles.
NORCROSS, GA (BRAIN)—LifeSport Coaching, the Official Coaches of Ironman worldwide, has partnered with Blue Competition Cycles.
OLNEY, IL (BRAIN)—Magura USA will now begin to distribute Vaude Bike Sports.
Beginning January 1, 2010, Magura USA will assume the entire distribution of Vaude Bike Sports products. Effective immediately, Magura will be responsible for all summer 2010 pre-orders.
IRVINE, CA (BRAIN)—Shimano has teamed up with Anthill Films to produce a series of videos that showcase its 2009 mountain disc brake technologies through the eyes of some of the best in the sport.
WASHINGTON, D.C. (BRAIN)—It’s not entirely clear what impact the Clean Energy Bill will have, if any, on the bicycle industry.