LAGUNA, CA (BRAIN) — Fizik is adding new colors to its saddle line, including fluorescent pink, green, orange and yellow. The new collection of colors is called the Highlighter Collection.
SEATTLE, WA (BRAIN) —Nuun and Company has added three new flavors of its drink tablets for the spring and summer seasons.
GRENCHEN, Switzerland (BRAIN) — BMC is producing 50 Lamborghini 50th Anniversary Edition impec bikes to celebrate the Italian car company's anniversary this year.
CHAPEL HILL, NC (BRAIN) — The Upstand is a 40-gram carbon fiber kickstand that folds up for storage in the rider's pocket while riding. The stand attaches to the bike via a tab under the rear quick release that mates to a magnetized rod.
OXNARD, CA (BRAIN) — The Sci'Con MTB AeroComfort travel case fits 26-inch or 29-inch mountain bikes and features a metal structure for increased protection.
RICHMOND, Victoria, Australia (BRAIN) — After making a name for itself in the market for small headlights and tailights designed to let bikers be seen at night, the Australian brand Knog is now introducing its first lights intended to be powerful enough for riders to see unlit roads.
MORGAN HILL, CA (BRAIN) — Specialized has released its first long-travel 29er, aimed at the fast-growing market for enduro bikes. The new Enduro Comp SE delivers 155mm of rear wheel travel and adds only 6 millimeters to the wheelbase of the bike’s 26” counterpart.
BELLINGHAM, WA (BRAIN)—The Softride Hang5 carries five bikes without contacting frame, fork, hydraulic cable lines and other bikes.
DENVER, CO (BRAIN) — Gates Carbon Drive is collaborating with White Industries to create the CDX Freewheel, a screw-on freewheel sprocket for the Gates belt drive system.
BOULDER, CO (BRAIN) — The Grip'R is Michelin's new multipurpose mountain bike tire, designed for both wet and dry conditions.
PORTLAND, OR (BRAIN) — Showers Pass' Refuge jacket is designed for bike commuting, mountain biking or crossover outdoor sports such as skiing and mountaineering.
INDIANAPOLIS, IN (BRAIN) — Zipp’s new Vuka Stealth is an integrated carbon aero handlebar and stem system that the company said offers nearly endless custom positioning options.
SANTA CRUZ, CA (BRAIN) — A new company, Retrofitz, will convert nearly any street shoe into an SPD cleat-compatible cycling shoe. Among its standard offerings is a cross-country running shoe converted into a super light "race day" shoe for cyclocross or mountain biking (shown).
LOUISVILLE, CO (BRAIN) — Wheels Manufacturing's new BB Multi Kit adapts Shimano's 24mm and SRAM/Truvativ's 24mm amd 22mm cranks to fit virtually any BB30 or Presfit 30 frame.
ATLANTA, GA (BRAIN) — Wahoo Fitness is now shipping its RFLKT computer, which displays data from the user's iPhone fitness apps.
LAGUNA, CA (BRAIN) — Crankbrothers is launching a new pedal designed specifically for downhill racing. Prototype Mallet DH/Race pedals were used by several pros during the 2012 season and were used by Greg Minnaar to win a world champioship last year.
KENT, WA (BRAIN) — Raleigh designed the Misceo Trail i11 hybrid bike for tackling trails, commuting to work or setting off for the local watering hole.