Eurobike

Posted August 31, 2016
Ridley's Jane SL

FRIEDRICHSHAFEN, Germany (BRAIN) — Belgian tough is now available in women’s sizing. Ridley launched its lineup of women’s road bikes Wednesday night during a dinner presentation at the Zeppelin Museum in Friedrichshafen.

Posted in Product/Tech Tagged Eurobike
Posted August 31, 2016
The Green Award winner was Chien King Industrial, which uses rice grain husks in its pedals.

FRIEDRICHSHAFEN, Germany (BRAIN) — The Eurobike Award distinguishes products and concepts that stand out for their innovations, new functions and quality. Trade show organizers also bestow 12 Gold Awards and one Green Award for the top products, and most sustainable product.

Posted in Product/Tech Tagged Awards / Eurobike
Posted August 31, 2016
Fruita's city manager, Mike Bennett, and Mayor Lori Buck.

FRIEDRICHSHAFEN, Germany (BRAIN) — Fruita city manager Mike Bennett and Fruita Mayor Lori Buck are here handing out their business cards — in the shape of bike cogs — and meeting European companies, in hopes to recruit them to locate their offices or U.S. headquarters in their Western Colorado mountain town.

Posted in International Tagged Eurobike
Posted August 31, 2016
Ritchey Outback gravel road bike

FRIEDRICHSHAFEN, Germany (BRAIN) — For years Ritchey told dealers asking for complete bikes that it wasn't going to happen while its OEM component sales represented such a large portion of its business. The thinking was that a component maker shouldn't compete with its customers by offering complete bikes.

Posted in International Tagged Eurobike
Posted August 31, 2016
Yeti's SB5+ TURQ

FRIEDRICHSHAFEN, Germany (BRAIN) — The demise of alloy as an option for high-end mountain bike frames has left suppliers looking for ways to lower entry price points but still offer carbon frames.

Posted in Product/Tech Tagged Eurobike
Posted August 30, 2016

FRIEDRICHSHAFEN, Germany (BRAIN) — The first half of 2016 proved to be challenging for the German bike market, according to the latest figures from Zweirad-Industrie-Verband (ZIV), the country’s bike industry association, which includes manufacturers and importers of bicycles, components, accessories and e-bikes.

Posted in International Tagged Eurobike
Posted August 30, 2016

REUTLINGEN, Germany (BRAIN) — As goes the electric bike market in the Netherlands, so — eventually — will go the rest of Europe. That is the crystal ball prediction of Claus Fleischer, head of the Bosch division that produces its wildly successful mid-drive e-bike systems.

Posted in International Tagged Eurobike / Electric bike
Posted August 30, 2016
Courtesy photo from this week's press preview at Eurobike.

FRIEDRICHSHAFEN, Germany (BRAIN) — For the first time in its 25-year history, consumers will be able to demo bikes at Eurobike. The show expects to offer roughly 3,500 bikes for demo over the weekend following the trade-only days, Aug. 31 to Sept. 2.

Posted in International Tagged Eurobike
Posted August 30, 2016

FRIEDRICHSHAFEN, Germany (BRAIN) — Changing consumer behaviors are forcing the European bike industry to take a good look at its supply chain and where it can shorten lead times and respond to market demands and changes more quickly, said Jack Oortwijn, editor of Bike Europe, as he set the stage for a conference addressing the major challenges suppliers face in bringing production back to Europe.

Posted in International Tagged Eurobike
Posted August 30, 2016

FRIEDRICHSHAFEN, Germany (BRAIN) — FSA's electronic road group has been raced for a few seasons, but the company wanted to launch the drivetrain as part of an entirely new group before riders got their hands on it.

Posted in Product/Tech Tagged Eurobike
Posted August 30, 2016

LAGUNA HILLS, Calif. (BRAIN) — The newest Bicycle Retailer & Industry News issue — arriving in mailboxes and being distributed at Eurobike this week — features a look at Italy's bicycle industry, including a trend of some manufactures, like sunglass and helmet brand SH+, to return manufacturing to Italy after a few years of experiementing with Asian production.

Posted in International Tagged BRAIN News / Eurobike

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