Eurobike
FLETCHER, N.C. (BRAIN) — Cane Creek Cycling Components has entered a long-term agreement with eecycleworks, a California company that produces a handful of components, including a lightweight caliper road brake called the eebrake.
VENICE, Italy (BRAIN) — Shred Optics and Slytech Protection have announced a new Italian distributor for the mountain bike market, DSB Bonandrini.
SINGEN, Germany (BRAIN) — Ritchey International has opened a new logistics operation, Multisped GmbH, in Singen, Germany, and has started a dealer-direct sales of its complete bikes and frames in Europe.
DENVER (BRAIN) — Gates is targeting the high-volume European urban bike and e-bike market with an expanded product line it will introduce at Eurobike at the end of this month. The company also will show new products for use with Pinion gearboxes and Rohloff hubs.
MALLABIA, Spain (BRAIN) — Orbea said it is skipping this year's Eurobike show, and will instead conduct several events with its European dealers and distributors. The company calls its new approach "Closer to You."
TAIPEI, Taiwan (BRAIN) — Folding bike maker Tern, which introduced its first diamond-frame non-folding urban bikes just before March's Taipei Cycle Show, is further diversifying its line with a Bosch-equipped electric folding model planned to debut at this summer's Eurobike expo.
TAICHUNG, Taiwan (BRAIN) — The organizers of Eurobike are working closely with Taichung Bike Week, a OEM event held each fall here.
FRIEDRICHSHAFEN, Germany (BRAIN) — In expanding its consumer component from one day to two, Eurobike will offer cycling fans 10 different areas for test rides, repair tips, skills demonstrations, music and more during the inaugural Festival Days on Saturday and Sunday, Sept. 3 and 4.
FRIEDRICHSHAFEN, Germany (BRAIN) — In mid-January, Eurobike will offer an array of technical seminars for dealers in four German cities in cooperation with brands including Bosch, SRAM, Fox, Magura, Schwalbe, BionX and KMC.
FRIEDRICHSHAFEN, Germany (BRAIN) — Next year's Eurobike show will add a second public day and the event's outdoor demo will continue throughout the show.
FRIEDRICHSHAFEN, Germany (BRAIN) — The World Federation of the Sporting Goods Industry announced at Eurobike this week that new wheel testing procedures have been finalized and will be presented to the Union Cyclist Internationale (UCI) Equipment Commission in October.
FRIEDRICHSHAFEN, Germany (BRAIN) — Santa Cruz Bicycles, which was purchased by Pon Holdings earlier this summer, has taken over its distribution in the Germany and Austria markets, the company announced this week.