Industry News
AUSTIN, Texas (BRAIN) — Members of the Professional Bicycle Mechanics Association will be on hand at this month's North American Handmade Bicycle Show in Utah to help assemble bikes before the show and to meet with the show attendees during the March 10-12 event.
TAICHUNG, Taiwan (BRAIN) — FSA has hired Mark Vandermolen at its headquarters in Taiwan to work in Asia product strategy and planning as well as marketing and sales for the region.
BOULDER, Colo. (BRAIN) — The Bicycle Product Suppliers Association has released a series of 10 two-minute video training sessions to help retail staff connect with and sell e-bikes.
WILTON, Conn. (BRIAN) — Cycling Sports Group, a division of Dorel Industries, has hired Justin McCarthy as manager of public relations for North America. McCarthy previously handled media relations in the fitness and outdoor segments at Garmin International.
BUCHAREST, Romania (BRAIN) — GoPro Inc. has opened a new office in Bucharest, Romania, that will focus on software engineering, including development of the company's web and e-commerce platforms.
MALLABIA, Spain (BRAIN) — Mariano Gon has joined Orbea as American sales director, effective Wednesday, March 1.
Gon has more than 20 years of experience working in the Spanish and U.S. bicycle markets. He was most recently director of global sales at Santa Cruz Bicycles.
MORGAN HILL, Calif. (BRAIN) — The Specialized Foundation has opened applications for its cycling program, Riding for Focus, for middle schools (grades 6-9) throughout the U.S. for the 2017-18 academic year. The application period is open now through March 24.
BOULDER, Colo. (BRAIN) — The Walton Family Foundation has renewed its commitment to PeopleForBikes for 2017.
ST. PAUL, Minn. (BRAIN) — Park Tool has announced the winners of its 2017 Community Tool Grants, a program that supplies 10 non-profit organizations with Park Tool products worth more than $1,400. This year more than 125 organizations applied for the grants.
Riders’ group threatens legal action over UCI’s road disc brake trials; WFSGI disputes rider's story
ESTAVAYER-le-LAC, Switzerland (BRAIN) — The Professional Cyclists Association is threatening to take legal action against the UCI for resuming a disc brake trial in the pro peloton.
BOULDER, Colo. (BRAIN) — Suppliers shipped 3 percent more bikes to shops this January than last year, in spite of inclement weather up and down the West Coast and throughout the Southwest.
COON VALLEY, Wisc. (BRAIN) — Borah Teamwear has hired 30-year industry veteran and former pro racer Greg Demgen as the company's Southwest representative.
Demgen, a founding member of the 7-Eleven Cycling Team, has worked for Pearl Izumi, Bolle, Rudy Project, Defeet, Squadra and 2XU.
LEXINGTON, S.C. (BRAIN) — Hawley has added two new reps to its sales team. Jeff Stephens will cover Arizona, New Mexico and Las Vegas, while Adam Wilk will cover Texas.
OLATHE, Kan. (BRAIN) — Garmin Ltd. this week reported a 10 percent jump in fourth-quarter revenue fueled in part by strong sales of wearable devices like its Fenix adventure watches and Vivofit activity trackers.
GRAND RAPIDS, Mich. (BRAIN) — TerraTrike has announced that Mark Crews will resign as general manager to pursue other opportunities. Marshall Randall, TerraTrike's dealer sales manager, will take over the duties of general manager while also continuing to work with the sales team.
PRZASNYSZ, Poland (BRAIN) —Kross S.A., the largest Polish bike manufacturer, has purchased Multicycle, a Dutch e-bike brand that declared bankruptcy last year.
SAN JOSE, Calif. (BRAIN) — MC2 Sports, a distributor founded by bike industry veteran Ming Tan, has hired Aspekt Brand Communications as its USA agency of record for Astute Italia, a handmade saddle brand.
DENVER (BRAIN) — Boa Technology, the maker of a dial-type shoe lace used on cycling shoes and many other products, has plans to give more attention to consumer brand building, marketing and education, the company said.
PORTLAND, Ore. (BRAIN) — Next month's North American Handmade Bicycle Show in Salt Lake City will go ahead as planned despite the recent controversy over land use policies in Utah. However, organizers said they will not plan future shows in the state, and would have moved this year's show if there had been time.
ALISO VIEJO, Calif. (BRAIN) — Continental Tires has hired Oris Intel to monitor its minimum advertised pricing and sales policies, using the MAP monitoring service provider's Prol software.
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